Offer Types

The Offer Type determines the type of incentive provided by the Offer. Customer

Engagement has the following Offer Types:

  • Transaction Discount - A discount is prorated across all items within a transaction.

  • Line Item Discount - A discount is applied to specific line items within a transaction.

  • Fixed Quantity/Price - A fixed price is defined for various quantities of qualifying items.

  • Kit - A defined set of heterogeneous items that, when purchased together, trigger special pricing.

  • Gift with Purchase - A specific gift item is provided at a discounted price when the selected qualifying items are purchased.

  • Buy X Get X - The purchase of defined items at regular price allows the customer to receive discounts on the purchase of subsequent quantities of the same items of equal or lesser value.

  • Buy X Get Y - The purchase of defined items at regular price allows the customer to receive discounts on the purchase of subsequent different items at a discount.

  • Tiered Discount - A discount is applied to a defined set of items and the amount of the discount can vary at different quantity thresholds.

  • Buy X Get Points - The purchase of the qualifying items will result in the loyalty points being awarded to the loyalty program members.

  • Marketing Engagements - Create a bonus point earning opportunity for an event that happens outside of Customer Engagement.