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About Siebel Master Data Applications Modules

Siebel Master Data Applications include the base module (Siebel Universal Customer Master) and the following additional modules comprising various subsets of enterprise-wide customer related data:

• Siebel Universal Customer Master
• Siebel Universal Activity Master
• Siebel Universal Product Master
• Siebel Universal Marketing Master
• Siebel Universal Sales Master
• Siebel Universal Service Master
• Siebel Universal Field Service Master
• Siebel Universal Identification Master

Siebel Universal Customer Master

The Siebel Universal Customer Master is a Siebel platform configured to store a clean and unified profile for enterprise customers, partners, and prospects. Traditional customer data such as Accounts, Contacts, Households, Partner, and Agent data is included as well as customer relationship information, address information, and asset information. The Siebel Universal Customer Master interacts within an enterprise architecture by integrating with key back-office systems to act as the master record for the customer-specific subset of an organization's data.

The Siebel Universal Customer Master is based on the Siebel party data model. This model uses a single-party entity to represent organizations, positions, user lists, contacts, and employees and is implemented with Siebel extension tables. Each record of the party data model table can have complex hierarchical relationships with other parties.

For further information on concepts and functionality of the Siebel Universal Customer Master, see About Siebel Universal Customer Master Concepts.

Siebel Universal Activity Master

The Siebel Universal Activity Master module is an application extension to the Siebel Universal Customer Master that stores additional customer information. This extension creates an extended profiling view of an organization's customers. The key entities included with this module are activities, notes, agreements, entitlements, billing accounts, demographic information, business profiles, customer preferences, credit profiles, activities history, and analytical and segmentation information.

Siebel Universal Product Master

The Siebel Universal Product Master module is an application extension to the Siebel Universal Customer Master that stores an organization's product information. This extension creates a common and consistent definition of an organization's products and catalog. The key entities included with this module are product line management, product configuration, complex products, and price list.

Siebel Universal Marketing Master

The Siebel Universal Marketing Master module is an application extension to the Siebel Universal Customer Master that stores an organization's marketing information. This extension creates a central storage location for marketing efforts across an organization's multiple channels and disparate systems. The key entities included with this module are campaigns, offers, and responses.

Siebel Universal Sales Master

The Siebel Universal Sales Master module is an application extension to the Siebel Universal Customer Master that stores an organization's sales information. This extension creates a central storage location for sales efforts across an organization's multiple channels and disparate systems. The key entities included with this module are opportunities, opportunity products, competitors, decision issues, quotes, and orders.

Siebel Universal Service Master

The Siebel Universal Service Master module is an application extension to the Siebel Universal Customer Master that stores an organization's service information. This extension creates a central storage location for service efforts across an organization's multiple channels and disparate systems. The key entities included with this module are service requests, solutions, and account and policy details.

Siebel Universal Field Service Master

The Siebel Universal Field Service Master module is an application extension to the Siebel Universal Customer Master that stores an organization's field service information. This extension creates a central storage location for field service efforts across an organization's multiple channels and disparate systems. The key entities included with this module are field service activities, service agreements, asset management, invoices, inventory, repair, scheduling, and preventive maintenance.

Siebel Universal Identification Master

The Siebel Universal Identification Master module is an application extension to the Siebel Universal Customer Master that provides a secure repository for customers' social security numbers and generates a new Unique Universal ID cross-referenced with the customer's social security number. Siebel Universal Identification Master allows companies to comply with new privacy legislation that limits the use of the social security number as a unique customer identifier. The legislation requires companies to safeguard the social security numbers of their customers and severely limits the use of social security numbers in customer interactions.

Product Hub

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Customer Hub B2B

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Customer Hub B2C

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Customer Hub Data Steward

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Product Hub Data Steward

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