Siebel Consumer Sector Guide > Trade Promotions > End-User Procedures for Trade Promotions >

Viewing and Copying Lift Factors

Lift factors are used by key account managers to determine incremental volume at their accounts during promotion simulation. A lift factor is based on the promotional tactic, the account, and the period of time over which the promotion will be run. Typically, customers can purchase lift factor data from third-party syndicated data providers and import them into Siebel base tables.

To view lift factors available for promotion simulation

1. Navigate to the Lift Factors screen.
2. Click the visibility filter to see a list of the types of Lift Factors that you can view.

   NOTE:  You can view both category and product lift factors as subviews of Accounts.

To copy a lift factor

1. Navigate to the Lift Factors screen.
2. In the Lift Factors list, copy the desired lift factor.

   NOTE:  You can view both category and product lift factors as subviews of Accounts.