Table 62. Response Type Fields in the Response Details Form
Response Type
|
Field Name
|
Captured Information and Description
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Clicked on Product URL
|
Summary
|
Name of the product. (The list of product URLs the respondent clicked appears in the Responses screen, Products view.)
|
Clicked on Web Offer
|
Summary
|
Name of the Web offer that was clicked.
|
Clicked on Web Survey
|
Summary
|
Name of the Web survey that was clicked.
|
Completed Web Survey
|
Summary
|
Name of the Web survey that was clicked.
|
Downloaded Info Files
|
Downloaded File
|
Name of the downloaded file.
|
Subject
|
Subject of the file.
|
Summary
|
Optional comment.
|
Email Bounceback
|
Subject
|
Subject of the file.
|
Summary
|
Optional comment.
|
Email Reply
|
Subject
|
Subject of the file.
|
Summary
|
Optional comment.
|
Read Receipt
|
Not applicable
|
An optional response type that requires additional configuration to support automatic creation.
Marketers can embed an HTML tag in HTML emails that allows Siebel Marketing to count each time the email is opened (read). The read receipt tag contains an image request. When that image is requested it is interpreted as an opened email. Additional configuration is required to construct an Active Server Page (ASP) or Java Server Page (JSP) to receive the image request and create the response record in Siebel Marketing. For additional information, see Technical Note 443 on SupportWeb.
|
Requested Call Back
|
Phone #
|
Respondent's phone number.
|
Time of day
|
Allows the respondent to specify a preference for the time of callback. Choices are Morning, Afternoon, and Evening.
|
Priority
|
Priority level of the callback request. Choices are Urgent, High, Medium, and Low.
|
Summary
|
Automatically stores the comments for a Web-generated response or can be edited manually.
|
Topic
|
Can store the subject line of an inbound email or be edited manually.The list of products for which the respondent requested a callback appears in the Responses screen, Products list.
|
Requested More Info
|
Ship Method
|
The preferred method of delivery—direct mail, email, fax, or phone— that the customer has specified be used for delivery of information.
|
Fax
|
Fax number, if the delivery method is fax.
|
Email
|
Email address, if the delivery method is email.
|
Phone
|
Phone number, if the delivery method is phone.
|
Comments
|
Automatically stores the comments for a Web-generated response. Other comments may be entered manually.
|
Topic
|
Can store the subject line of an inbound email or be edited manually.
|
Street Address, City, State, ZIP, Country
|
The address to which the information will be mailed if the preferred delivery method is direct mail.
The list of products for which the respondent requested information appears in the Responses screen, Products list.
|
Requested Unsubscribe Response
|
Email, Fax, Phone, Direct Mail
|
The choices are subscribe and unsubscribe.
|
Time of Day (Subscribe by phone)
|
Allows the respondent to specify a preference for a time if the respondent wishes to subscribe by telephone. Choices are Morning, Afternoon and Evening.
|
Subject
|
Can store the subject line of an inbound email or be edited manually
|
Summary
|
Contents of the email. Applies only to campaign responses.
|
Respondent Purchased
|
Not applicable
|
This response is not created automatically. You must use Siebel Business Process Designer to capture responses of this type.
The orders for this purchase are displayed in the Responses screen's Orders view.
|
Respondent Unreachable
|
Summary
|
Optional comment.
|
Response Created Opportunity
|
Summary
|
The list of opportunities can be accessed by selecting the Responses Opportunities view.
|
Unclassified Response
|
Not applicable
|
The response does not fall into one of the main response type categories or is a campaign response that requires manual processing.
|
Subject
|
Subject of the email. Applies only to campaign responses.
|
Summary
|
Contents of the email. Applies only to campaign responses.
|