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Siebel Marketing Guide > Campaign Load Mapping and Analytic Adapters > About Marketing Integration Objects and Components >

Creating Campaign Load Mappings for Target Group Segments

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For Target Group segments, all campaign load mapping information will come from logical columns in a Siebel Analytics subject area. To create a campaign load mapping for your subject area perform the following tasks:

Create list measures for all required mapping fields plus any other information you want to import for the campaign.

For example, you need to create a list measure for Contact First Name which maps to a Siebel Analytics logical column such as "Consumers"."First Name" (or the logical column that corresponds to First Name in the selected segmentation subject area).

After you create the list measures, create a campaign load mapping based on the customer hierarchy that is mapped to the target group segment subject area and load tables.

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