Siebel Marketing Guide > Creating and Using Offers > Creating and Modifying Offers - Basic Steps >

Applying Globalization Rules to Offers

Each offer record contains a language and a locale value. When you create an email or eNewsletter offer record, the language and locale values default to the values set in your profile. You can change the values to match your business needs. When you launch the campaign, the language and locale assigned to the email offer will be used for all recipients. When Communication Server processes an email request for this campaign, it identifies the language and locale of the first offer, changes to that offer's language and locale, and processes that offer and all associated offers using that language and locale.


 Siebel Marketing Guide 
 Published: 23 June 2003