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| Siebel Consumer Goods Guide > Routes > Process of Creating and Using RoutesEnd users, such as retail sales representatives, typically create routes. A retail sales manager can create routes and assign them to a retail sales representative. This topic lists the tasks that end users typically perform to plan routes. Your company might follow a different process according to its business requirements. The following list shows the tasks that end users typically perform to create routes and use them to schedule store visits: 
 NOTE: When creating and scheduling a route with a limited duration, such as a route in support of a corporate promotion, you can perform all of the preceding steps in the Target Accounts view. | 
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