Siebel Loyalty Administration Guide > Setting Up Siebel Loyalty Promotions >

Creating Incentives to Enroll in Promotions

If members must enroll in a promotion to benefit from it, then you can also optionally create rewards that are incentives for members to enroll in this promotion.

For example, if a member enrolls in a promotion, then you might give the member a choice of purchasing 5000 miles or a 1000 mile voucher at a discount price.

To set up incentives, you use the promotions screen to define the incentives that are displayed when you enroll a member in a promotion. When you create the incentives in the Loyalty Promotions Administration screen, enter the text that is displayed when you enroll a member in a promotion.

For information about how the customer service offers members these incentives while enrolling members in promotions, see Enrolling Members in Loyalty Promotions.

To specify incentive choices

1. Navigate to the Loyalty Promotions Administration screen.
2. In the Promotions list, find the promotion for which you want to specify choices and click the hyperlink in its Promotion Number (#) field.
3. If the promotion form's Active check box is selected, then click Modify.
4. If necessary, select the Enrollment Required checkbox.

   Promotion incentives only apply to promotions where enrollment is required.

5. Click the Incentive Choices view tab.
6. Add one or more records to the Incentives Choices list, and complete the necessary fields.

   The values you enter in both the Incentive Choice and the Description field are displayed when the member enrolls in the promotion.

7. Click Activate.
8. In the Incentive Choices view, click Create Attribute.

   A member attribute named Incentive Choice-(Promotion Number) is created in the Program screen, Program Level Attributes, Member Attributes view. You use this attribute in the administrative promotion that allows enrollment in this promotion, as described in Creating the Admin - Points Reactivation Promotion.