Bookshelf Home | Contents | Index | PDF |
Siebel Marketing Installation and Administration Guide > Installing and Administering Siebel Marketing > Activating and Configuring Marketing Workflow ProcessesThe Siebel Marketing application uses a group of workflow processes to support various functions. This topic describes how to activate those workflow processes, and how to configure the Marketing Campaign Load workflow process. Activating Workflow ProcessesBefore you can use Siebel Marketing, you must activate the workflow processes it requires. To activate a workflow process
Configuring the Marketing Campaign Load Workflow ProcessThe Marketing Campaign Load workflow process is used to load a segment or list of target members into a campaign. After member information is loaded, the campaign can then be launched. Campaigns can either be launched all at once, in which case the campaign offer is distributed to all campaign target members at the same time, or it can be launched in waves, that is, at set distribution periods. When member records are loaded into a campaign, they are stamped with wave identifiers to indicate the campaign wave to which they are assigned. In the current release, to optimize the time it takes for campaigns to load, target member records are loaded in parallel. In addition, member records are updated with wave IDs in batches, instead of each record being updated sequentially. You can configure the number of contacts to be included in each wave ID update batch, thereby allowing you to specify the value that is most appropriate for your implementation. To do this, you must configure the Marketing Campaign Load workflow process as described in the following procedure. NOTE: The functionality described in this topic requires that you install Siebel CRM Release 8.1.1.9 or later, or 8.2.2.2 or later. For information, see the applicable Siebel Maintenance Release Guide on My Oracle Support. To configure the Marketing Campaign Load workflow process
|
Siebel Marketing Installation and Administration Guide | Copyright © 2013, Oracle and/or its affiliates. All rights reserved. Legal Notices. | |