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Siebel Life Sciences Guide > Managing Account Contacts in Life Sciences > Managing Account Contacts > Generating Column Maps for Display of Product Attribute FieldsFor each Product Attribute field, a common Display name value can be mapped to all the available Target Products. This Display name mapping is then used to automatically generate the Product Attribute Column labels displayed to the end users in the Accounts Contacts lists. The Display name for each of these Target Products' attribute fields is generated by combining the Product Name for each Targeting Product with the common Display name value defined by the administrator for the Product Attribute field. Once the Product Attribute labels are generated, an administrator can still edit the final display labels if minor updates are required before activating the Targeting Period. The Targeting Product attributes used by the Sales Force can change from one Targeting Period to another. The application supports the ability to use the same attribute fields across all Targeting Periods, but define different labels for these fields for different Targeting periods. For example, a pharmaceutical company can decide to display the following information to the end users in the Accounts Contacts list screens:
NOTE: While the labels can change, the underlying Targeting Product Attribute columns are the same. For this reason, it is important for the administrator to track how the attributes columns and labels are mapped for Targeting period. Create column map for Accounts Contacts List
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