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Siebel Personalization Administration Guide > About Siebel Personalization > Personalization Within the Siebel ArchitectureSiebel Personalization is installed automatically as part of the Siebel object manager. Personalization is administered in run time, providing maximum control without the necessity of recompiling the repository. This allows business managers to anticipate customer needs based on their actions and react to them in real time. In the Siebel architecture, there are objects that define the user interface, business objects that define the business rules, a data manager for moving data in and out of the database, and the database itself. Siebel Personalization forms a layer between the user interface and the business objects. Figure 1 shows the Siebel architecture, which consists of run-time administration, data, and business objects from the Siebel Repository. |
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