Enabling Salesforce activity writing
Important: The Salesforce native integration was deprecated February 1, 2021. We recommend using the
Activity writing allows Oracle Eloqua-tracked activities, such as email clickthroughs, website visits, and form submissions, to be written to Salesforce as closed tasks. These tasks are associated with the Salesforce contact or lead who performed the activity. Because these tasks can be resource-intensive in terms of Salesforce storage space, it is important to determine which ones provide the most useful information.
We recommend handling the following activities:
- Email bounceback
- Email clickthrough
- Email open
- Email subscribe
- Email unsubscribe
- Form submit
- Website visit
These activities are written to Salesforce in a synchronous queue and require no configuration other than enabling them. Should there be a temporary problem with the destination Salesforce system, Oracle Eloqua stores activities in a queue, which is processed when Salesforce access issues have been resolved.
To enable Salesforce activity writing in Oracle Eloqua:
- Click Settings
. - Click Integration under Platform Extensions.
- Click the Outbound tab.
- Expand the Activity folder. All available internal events (activities) are listed.
- For each of the Oracle Eloqua activities that you want to be sent to Salesforce, click
next to the internal event name and enable it from the drop-down menu.These are the events that you are recommended to enable:
- Email bounceback
- Email clickthrough
- Email open
- Email subscribe
- Email unsubscribe
- Form submit
- Website visit
Important: Do not enable Email send. This activity generates significant volume and does not provide useful information. If you want to share information about email sends, you can use an Oracle Eloqua report or a Profiler report (Profiler provides you information in real-time).
The status of the activity is indicated by the icon displayed before its name:
(green) - The activity is currently enabled.
(gray) - The activity is disabled.
Tip: After you enable the required activities, it is good practice to test them to ensure the activity is being written to Salesforce as closed tasks.
After you finish: Continue to Initializing and monitoring the Salesforce integration.