Promotions and Discounts

Storefront now supports promotions and discounts on plans and devices as well displaying discounts in shopping cart. This includes limited time promotions, time based discounts, discounts with no validity and location based discounts. Three different types of discounts will during browse and shopping cart. Customers can now configure storefront experience to display the marketing campaigns and promotions on home page, plan detail page, my account page, etc. Storefront will provide an experience that will dynamically show the marketing promotions based on a business configuration that will be exposed to commerce managers. The discount feature will show the different types of discounts on plan, device and product detail pages that will enable shoppers to easily view the available discounts and make a purchasing decision.

Product Promotion

Discounts in Shopping Cart

Communication Service Providers use promotions to attract new customers, increase cart to order conversion ratio and retain existing customer base. Providers use discounts as a way to promote the sale of bundled offerings that combine two or more services together. Storefront needs to support promotions feature that would enable our customers to leverage discounts to promote and increase the sale of products and services.

Steps to Enable

A new business configuration has been introduced that will allow tenant to define what discounts are shown on the product summary card when multiple discounts are applicable. Using this configuration tenants will define the priority between Limited Time Promotion (LTP) and Location Based Discount (LBD). Storefront will display the discount with higher priority on plan summary card.  The default setting is that LTP has a higher priority than LBD. If a product is eligible for an LTP and an LBD, with the default setting storefront will only show LTP on the plan summary card.