Multi-Profile Support on a Single Mobile App or Device

Customer can now associate multiple user profiles with a single mobile app/device, enabling more precise targeting and engagement tracking. 

• Support for multiple profiles: Link more than one user profile to the same device seamlessly. 
• Improved personalization: Deliver tailored messages and experiences to each profile individually. 
• Accurate engagement tracking: Measure interactions and performance separately for every associated profile. 
• Real-world flexibility and ideal for scenarios such as: 
  • Mobile banking users managing multiple cards/accounts in one app 
  • E-commerce users with shared or multi-account usage 
  • Airline apps supporting multiple traveller profiles on a single device 

This enhancement ensures that each user profile is treated independently—even when accessed from the same device—leading to better targeting, clearer insights, and more meaningful engagement. 

Business Benefits: 

• More precise targeting: Sends can be tailored to the active/appropriate profile without over-targeting the device as a whole.

Steps to enable and configure

To enable this feature you need to log a Service Request (SR).

Controlled feature. Please contact Oracle Support and submit an SR with business requirements to request this setup.  

Access requirements

Request access to the SDK with this feature enabled.