Customer Insights Subject Areas for Analysis and Visualization
With this enhancement, subject areas and data from Oracle Utilities Opower Analytics Visualization become accessible as Customer Insights Analytics within Oracle Utilities Data Intelligence. Utilities are able to explore customer data and gain valuable insights into Opower program engagement using intuitive pre-built subject areas and visualizations. The integration supports in-depth analysis of communications and customer interactions with Opower products, providing strategic value for data-driven decision-making. For utilities that purchase Customer Insights, data pipelines are established to seamlessly deliver this information within Data Intelligence.
This makes it easier for utilities to bring together and analyze essential information about their customers and programs.
Steps to Enable and Configure
You don't need to do anything to enable this feature.
Key Resources
- Refer to the Customer Insights Analytics section of the Oracle Utilities Data Intelligence Analytics Reference Guide for more information.