Season Transition Module
The Season Transition module notifies customers when their peak to off-peak price ratios or peak hours are changing. This module is sent one week before the transition date, and again one week after the transition date, along with the regular cadence of the TOU Coach emails. This module can be included in the Weekly Coach email or the Peak Usage Summary email, depending on the timing of the change.
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Customer Requirements
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Category |
Description |
|---|---|
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Data History |
AMI data for the last two weeks. |
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Data Coverage |
50% read coverage for the week covered by the report. Note: This product does not differentiate between estimated and non-estimated reads. Both types of reads are supported. |
Limitations
- Zero Usage: In the case when a customer hasn't used any electricity during the week, several checks are completed to determine whether to hide modules, or to fail the entire email communication.
- Weekly Email: If the Weekly Comparison module has 0 usages, do not send the communication. If the Hourly Usage module has 0 usages, exclude that module but send the communication.
- Peak Usage Summary Email: If the Hourly Usage module has 0 usages, exclude that module but send the communication. Users receive this email every 4 weeks and it has new information, so it's valuable to send.
- Emails Including the Season Transition Module: The Weekly Coach Email and the Peak Usage Summary Email can contain the Season Transition module. In cases where the emails include the pre-transition version of the module, if the Weekly Comparison module has 0 usages, exclude that module but send the communication. If the Hourly Usage module has 0 usages, exclude that module but send the communication. User only has one opportunity to see the rate transition information, so it's valuable to send, even if other modules are excluded from the email.
User Experience
This section describes the user experience for pre-transition and post-transition states of the Season Transition module where both the peak hours and the peak price rations are changing.
Pre-Transition Module
This module includes the following components:
Delivery: This module is sent one week before the seasonal changes occur to the customer's TOU rate plan, and can be included in either the Weekly Coach or Peak Usage Summary emails.
Module Placement: When included in the Weekly Coach email, this module is placed above the Weekly Comparison module. When included in the Peak Usage Summary email, this module is placed above the Peak Usage Summary module.
Subject Line: The subject line for emails that include the pre-transition module is, "Hi [first name], your weekly Rate Coach has an update coming [date]."
Graphic: The module begins with a graphic. This graphic is used in all variations of this module.
Header: The default heading for the pre-transition module is, "Coming soon: changes to peak hours and pricing."
Insight Statement: An insight message below the header describes the upcoming change. When both peak price ratios and peak times are changing, the insight statement for the pre-transition module is, "Starting [date], peak hours and pricing will change for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
Peak Details Table: This table displays the following information for both the current plan and the upcoming (new) plan:
- Dates the plan is in effect
- Peak hours
- Price difference ratio between peak and off-peak hours
Post-Transition Module
This module includes the following components:
Delivery: This module is sent one week after the seasonal changes occur to the customer's TOU rate plan, and can be included in either the Weekly Coach or Peak Usage Summary emails.
Module Placement: When included in the Weekly Coach email, this module is placed just below the email header, and the Weekly Comparison module is intentionally hidden. When included in the Peak Usage Summary email, this module is placed just below the header, and the Peak Usage Summary and Hourly Usage modules are intentionally hidden. The emails are intentionally structured to focus on the transition details, and usage charts are hidden to reduce confusion and to accommodate transition days that might have occurred during the previous week.
Subject Line: The subject line for emails that include the post-transition module is, "Hi <first name>, your weekly Rate Coach is here with new peak details."
Graphic: The module begins with a graphic. This graphic is used in all variations of the module.
Header: The default heading for the post-transition module is, "Here are the new peak hours and pricing."
Insight Statement: An insight message below the header describes the change that was made. When both peak price ratios and peak times are changing, the insight statement for the post-transition module is, "As of <date>, peak hours and pricing have changed for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
Peak Details Table: This table displays the following information for both the current plan and the old plan, and highlights the data in the current column to call attention to the new details:
- Dates the plan is in effect
- Peak hours
- Price ratio between peak and off-peak hours
User Experience Variations
This section discusses the user experience variations in the Season Transition module.
Peak Hours Change but Price Ratios Stay the Same
When only the peak hours are changing, and the ratios are staying the same, several items in the pre-transition and post-transition modules vary.
Pre-transition variations:
- Header: The module header is, "Coming soon: changes to peak hours."
- Insight Statement: The insight statement is, "Starting [date], peak hours will change for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table does not include the price difference row.
Post-transition variations:
- Header: The module header is, "Here are the new peak hours."
- Insight Statement: "As of [date], peak hours have changed for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table does not include the price difference row.
Price Ratios Change but Peak Hours Stay the Same
When only the price ratios are changing, and the peak hours are staying the same, several items in the pre-transition and post-transition modules vary.
Pre-transition variations:
- Header: The module header is, "Coming soon: changes to peak pricing."
- Insight Statement: The insight statement is, "Starting [date], peak pricing will change for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table does not include the peak hours row.
Post-transition variations:
- Header: The module header is, "Here is the new peak pricing."
- Insight Statement: "As of [date], peak pricing has changed for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table does not include the peak hours row.
Peak and Partial-Peak Hours Change but Price Ratios Stay the Same
When only the peak and partial-peak hours are changing, and the price ratios are staying the same, several items in the pre-transition and post-transition modules vary.
Pre-transition variations:
- Header: The module header is, "Coming soon: changes to peak hours."
- Insight Statement: The insight statement is, "Starting [date], peak and partial-peak hours will change for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table includes a row for partial-peak hours and does not include the price difference row.
Post-transition variations:
- Header: The module header is, "Here are the new peak hours."
- Insight Statement: "As of [date], peak and partial-peak hours have changed for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table includes a row for partial-peak hours and does not include the price difference row.
Peak and Partial-Peak Hours and Price Ratios Change
When the peak and partial-peak hours are changing, and the price ratios are also changing, several items in the pre-transition and post-transition modules vary.
Pre-transition variations:
- Header: The module header is, "Coming soon: changes to peak hours and pricing."
- Insight Statement: The insight statement is, "Starting [date], peak and partial-peak hours will have new hours and pricing for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table includes a row for partial-peak hours.
Post-transition variations:
- Header: The module header is, "Here are the new peak hours and pricing."
- Insight Statement: "As of [date], peak and partial-peak hours have changed to new hours and pricing for the new season. To save more, try to avoid using high-energy use appliances during peak hours."
- Peak Details Table: The table includes a row for partial-peak hours.