Web Metrics - Logins

The Web Metrics - Logins dimension contains shared data elements about customer login actions. For data elements related to the total number of logins, see Web Authentications.

Data Element	Description
Has Logged In	The total number of unique web logins across all customers. This shows how many different usernames have been used to log in. For example, if one user logs in three times and a separate user logs in five times, this would count as two unique logins. Type: Attribute
Has Returned	A flag to indicate whether a customer has logged in two or more times. Type: Attribute
Login Frequency Recency Group	An indication of how recently a customer has logged in and how frequently they log in. For example, a customer may be designated in one of the following ways: Logging in frequently: Defined as having logged in 25% of the months of the available time period. Logging in recently: Defined as having a login within the last three months. Logging in frequently but not recently: Defined as having logged in 25% of the months of the available time period, but not within the last three months. Type: Attribute
Login count	The number of times the customer has logged into the Opower web portal while being an active customer. Type: Attribute
Login frequency	The frequency with which the customer logs in to the Opower web portal. Type: Attribute
Login recency	The amount of time that has elapsed since the user last logged in. Type: Attribute