Bookshelf Home | Contents | Index | PDF |
Siebel Consumer Goods Guide > Sales Volume Planning > About Sales Volume Planning (SVP)Sales volume planning (SVP) is an iterative process by which consumer goods manufacturers model the projected sales for an upcoming period. Companies capture and update salesperson-influenced data pertaining to the quantity or value of product that will be purchased by their customers during a given period of time. NOTE: This chapter uses the term quantity to represent any amount in SVP. You can also use a monetary amount, such as currency, in SVP. However, you cannot execute SVP using quantity and monetary amounts at the same time. Companies use SVP as part of their annual forecasting process based on the following data: These data sets make the SVP process possible and provide feedback, in the form of baseline and target quantities, for current and future sales volume plans. This data may be developed internally or supplied by a third party. See Table 10 for definitions and possible sources of these data sets. NOTE: Companies should perform complex trending and data modification on the initial load of historical records, such as shipment history, before importing this data into Siebel base tables. Related Topics |
Siebel Consumer Goods Guide |