MOwnerIQ

You can deliver Oracle Data Cloud platform data to the OwnerIQ platform. OwnerIQ offers a real-time decisioning engine that organizes shopping and e-commerce data from partners. It uses this data to create an expected performance (EP) score that represents the probability that a user will take a desired action based on the similarities of their shopping and purchase behavior to those that bought, or converted.

Installing the OwnerIQ app

Use the install an app workflow to configure the OwnerIQ app in the Oracle Data Cloud platform.

Delivering audience data to OwnerIQ

To send Oracle Data Cloud data to Videology, you create audiences that include the users you want to target and then deliver those audiences. After you have delivered an audience, contact you OwnerIQ representative to provide information about the data you are delivering. They use this information to map your data into their platform.