Transactional activities
With transactional activities, the point value awarded is calculated based on purchase transactions (points per dollar, points per price range or points per SKU/item)
The following activities are available to capture purchase information:
- Direct-to-Consumer purchases: points awarded based on the price of an item + the quantity purchased.
- Code-on-pack: points awarded for entering a package identifier (e.g. SKU/UPC-level entry or unique code-on-pack generated by CrowdTwist’s code redemption functionality).
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Receipt Scan: points awarded when receipts are scanned and validated against product library. The SKU and SKU description or item name is available in the Control Center and is also available for export in Data Export.
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Bonus points: campaigns that awards a point multiplier or a fixed-point value for a purchase.
Note: You have the ability to personalize bonus point campaigns available to members based on segments or tiers.
- Purchase of specific items – bonus points for purchasing specific SKUs
- Purchase at specific times – bonus points for purchasing during specific dates/times
- Purchase through specific channels – bonus points for purchasing through specific channels (e.g. POS, mobile, ecommerce, receipt scan, specific retailers, call center, etc)