Creating basic microsites

A microsite is a miniature website, often dedicated to a specific campaign, product, or keyword. The purpose is to give a visitor (whether channeled through your website, social media assets, emails, SMS, or other channels) precise information that they can use to better understand your products and services or to make a buying decision. There are three types of microsites: basic, secure and authenticated. Each landing page that you create in Oracle Eloqua must have an associated microsite.

When you create a new microsite, you need to configure a subdomain for your website and set up the microsite in Oracle Eloqua.

To create a subdomain on your website:

  1. Click Settings An image of the Settings menu icon, which is represented by a black cog..

  2. Click Company Defaults in the Display Preferences section, and determine your Oracle Eloqua site ID.

    An image of the Site ID.

  3. Go to the site where you normally configure your website's domain settings and create a new subdomain for your microsite. Every subdomain can only link to a single microsite, but a microsite can link to multiple subdomains. If your company website is example.com, your subdomain could be welcome.example.com.
  4. Set the CNAME record to s[site id].hs.eloqua.com. For the example above, the CNAME record would point to s522774160.hs.eloqua.com.

    Warning: Do not use the A record, as the public IP address may change.

    Important: Because the IP record found within s[site id].hs.eloqua.com can change, it is highly recommended that you use the CNAME record.

After you finish, continue to setup your microsite below.

To register a new microsite in Oracle Eloqua:

  1. Navigate to Assets An image of the Assets icon, which is represented by a black pencil. > Website Setup, then click Microsites.

  2. Click Add, then click Microsite. The new microsite is listed as Untitled Microsite.
  3. Give the microsite a descriptive name. This is the name that marketers will use when associating landing pages to the microsite.
  4. To allow pages associated to this website to be embedded, select the Allow Embedding or Framing check box.

    Warning: Only enable this setting if your pages must be embedded in a <frame>, <iframe> or <object>. Learn more about the setting and the security risks it prevents.

  5. Click Add Domain and add the subdomain to the list. Do not include http:// or specific pages in the list.

    Here is an example completed page.

    An image of the Microsite Setup window with the Settings tab selected.

  6. Save your changes.

After you save your microsite, it can be associated to landing pages.

An image of the Microsite field in the Landing Page editor.

You can view the landing pages associated with a microsite using the Landing Pages tab.

An image of the Landing Pages tab.

Learn more

Microsites