A link is an object that is displayed to a customer that enables that customer to initiate the Click-to-Call functionality.
A link can be either static or dynamic. A static link is one that is always displayed and the code to display it is included in the page source code or through a rule that always evaluates as true in the Engagement Engine. A dynamic link is one that is only displayed after the evaluation of a Rule. This evaluation can be performed either by the Engagement Engine or by Webcare Rule Builder.
There are four different types of links that are currently supported by Link Builder. These are:
Web – This is a link displayed to a customer visiting your website. It is used either in conjunction with
DIVobjects or with static code to provide an exact position on the visitor’s screen.Email – This is a link that can be displayed in an email to a customer. As it contain no JavaScript, it can also be used as an alternative to Web links if third-party JavaScript is not allowed on your website.
Hover – This is a link that is used in conjunction with either Rule Builder or with Oracle Engagement Engine to determine the positioning and timing of the link’s appearance on the page.
Timeout – This is a specific type of hover link that displays when the visitor has been on the same page for a pre-determined length of time.
Note: There is also an obsolete type of link called an exit link. Exit links are no longer supported by Click-to-Call.
