Using audiences in other systems

You can use a published audience as an initial target audience in your marketing system.

Using audiences in Responsys

If you publish your audience to Oracle Responsys, it is imported into Responsys as an audience object.

Finding audiences

When logged in to Responsys, you can find audiences that originated in CX Audience by opening the Manage Audiences page and filtering the list by Audience type of CX Audience.

Using audiences

You can use audiences in Responsys that originate from CX Audience as targets for Email and SMS campaigns.

For more information about using audiences in Oracle Responsys, see the Working with Audiences topic in the Oracle Responsys Help Center.

Using audiences in other systems

If you publish your Audience to an SFTP site, you can use it in other marketing systems for creating your targeted recipients.

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