Integrating with Oracle CrowdTwist
When you integrate CX Audience with Oracle CrowdTwist, you can use loyalty data from CrowdTwist to build audiences in CX Audience.
When the integration is set up, you can use the following CrowdTwist data in CX Audience:
- CrowdTwist user profiles
- CrowdTwist user activity
- CrowdTwist user redemptions
Note: The integration process takes about 5 business days to complete.
Integrating with CrowdTwist involves the following steps:
When the integration is complete, you can start Using CrowdTwist data in CX Audience.
Stage 1: Data Import Information
This stage involves matching the profile list and column data from CrowdTwist to CX Audience.
To complete data import information:
- From the CX Audience home page, click the navigation menu (
), and then click Account. - Under Account summary, click Integration settings.
- Click the CrowdTwist tab.
- Select a profile list from the drop-down list for Profile list in CX Audience that CrowdTwist data should be available in. When selecting a profile list, review any lists that are tagged as Recommended as some of the lists may not be suitable for the integration. If you select a list that is not tagged as a recommended selection, a warning message will display confirming your selection.
- Under Column name, select the column from CrowdTwist that will be used to merge records.
- Review the integration settings and click Save.
Important: If CX Audience is already integrated with Oracle Responsys, then the Responsys profile list will be highlighted as the recommended list to use.
Stage 2: Table/Job creation
After saving the changes, a success message will display: Success - Stage 1 completed. Under Stage 2: Table/Job creation, you will see the following message: Table/job creation is in progress. It's safe to leave this page and check status later. This is an automated process for CX Audience and needs to be completed before you can move on to stage 3. When you see the success message for stage 2, you can then move on to stage 3 of the integration setup.
Stage 3: Integration information
To complete this stage, work with your CrowdTwist Account Manager to connect CrowdTwist and CX Audience.
To complete this stage for CrowdTwist:
- Under the SFTP information for CrowdTwist, click Copy to clipboard.
- Send this information to your CrowdTwist Account Manager to enable the integration. This will be completed in 4-5 business days.
To complete this stage for CX Audience:
- Get the CrowdTwist SCP key information from your CrowdTwist Account Manager.
- Follow the steps for adding the SCP key information on the SSH2 keys page.
When the integration is complete and CrowdTwist data is ready to use, you will see the following success message on the Integration settings page for CrowdTwist: Success - Integration completed. Data is now flowing in from CrowdTwist.
Using CrowdTwist data in CX Audience
You can use CrowdTwist data in the following areas of CX Audience.
Filters
You can use CrowdTwist data to create filters When selecting a filter, choose CrowdTwist Data.
Learn more about Creating filters.
You can also access CrowdTwist user profile data by selecting Profile data and selecting the profile data under CT_USER_PROFILE.
Learn more about Attributes for Profile data filters.
Audiences
You can use CrowdTwist data to create and manage Audiences. When selecting a profile on the Audience Designer, select CrowdTwist Data.
Learn more about Creating audiences.