SMS Campaign Designer - Targeting
Important: This information applies to the SMS Campaign Designer, which is now generally available for all accounts. It replaces the SMS Campaign Workbook.
To see how the SMS Campaign Designer differs from the old campaign workbook, see SMS Campaign Designer changes. For a breakdown of the Campaign Designer's visuals, see SMS Campaign Designer visuals overview.
Note: This panel is only available for marketer-initated campaigns.
An important initial step when designing your campaign is choosing who will receive your campaign. A campaign is more effective when it is sent purposefully to a targeted audience. If your campaign's audience is too broad, and its message too general, recipients might not feel like you sent the message with them in mind.
Click 
in the Targeting panel to configure which contacts your campaign will target. To discard any changes in the panel, click Cancel. To save your changes, click Save . There are three options for your audience:
- Everyone in the selected audience
Note: This selection is only available if you have Audience enabled for your account.
- Everyone in the selected filter
- Everyone associated with a supplemental table or view
- Everyone in the profile list
Warning: Use this option with caution because selecting it means your target audience won't be narrowed for your campaign.
Important: This option is only available if it is enabled for your account.