Promotion Report
The Promotion Report offers customers personalized insights about specific end-uses in their home in order to motivate them to take advantage of a utility-offered promotion. This report type leverages Oracle Utilities Opower disaggregation capabilities to facilitate customer adoption of more efficient devices, appliances, and deep home retrofits.
The report experience is determined by the promotion type selected by the utility. Oracle Utilities Opower works with the utility to select the promotion they wish to run based on available disaggregation insights. Possible report states include:
Customer’s Top End Use Category: The utility selects the end use category to focus on for the main insight and promotion at the top of the email. In this case, the selected end use is the customer’s largest end use.
Utility Preferred Category: The utility selects the end use category to focus on for the main insight and promotion at the top of the email. This is not the customer’s largest end use.
Heating and Cooling Combined - Top Use: Heating and cooling categories are combined and are the focus of the main insight and promotion at the top of the email. These end uses are the customer’s largest end uses for last year.
Heating and Cooling Combined – Utility Preferred: Heating and cooling categories are combined and are the focus of the main insight and promotion. These end uses are not the customer’s largest end uses for the last year.
Promotion Report Modules
The Promotion Report type is built with a predefined mix of dynamic and static modules carefully crafted to tell customers a personalized story about their energy use, and to promote specific offerings and tips for them to act upon. Go to the individual module page for more details about the user experience.
The Promotion Report includes the following modules: