1 Understand Retail Digital Commerce

Oracle Retail Digital Commerce is a scalable, flexible eCommerce solution designed specifically to run in the Oracle Cloud. The service provides the infrastructure and tools necessary to build a highly customizable, feature-rich storefront for your business.

Retail Digital Commerce comprises the following core pieces:

• The Retail Digital Commerce administration interface, which you use to design and manage your store. You access it through the URL given to you by Oracle when you subscribe to the service. The URL is similar to the following:

  <youroracledomain.com>/occs-admin/#

• Your storefront, located at the URL Oracle provides. Initially you are provided with a test version of the site, which you modify through the administration interface to create your own store.
• The console, which your customer service representatives can use to assist shoppers with their orders. The console is typically located at:

  <youroracledomain.com>/occs-agent/#

Note:

Oracle supplies you with three separate environments as part of your subscription: testing (also called development), staging, and production. The URLs for the three components shown above vary for each environment.

Retail Digital Commerce also provides the following pieces:

• Developer features for extending the capabilities of your store, including a set of REST APIs and tools for customizing widgets. See Understand Extension Features, Understand the Open Storefront Framework and Create a Widget.
• Integrations with third-party vendors (for example, tax calculation services and payment processors) and Oracle Cloud services. For more information on the integrations available, refer to the Retail Digital Commerce documentation on Oracle Help Center.

Product Features

This section lists some of the key capabilities that are available with or supported by Retail Digital Commerce and indicates where you can find more information about them.

With Retail Digital Commerce, you can perform the following operations related to managing an eCommerce storefront:

• Customize the templates and layouts that determine how your store looks. See Design Your Store Layout.
• Manage your catalogs, inventory, and pricing. See Manage Your Catalog and Configure Price Groups.
• Translate your catalogs and content into different languages and display prices in locale-appropriate currencies. See Localize Your Store.
• Provide advanced search tools for your site. See Manage Search Settings.
• Manage your Search Engine Optimization (SEO) strategy. See Manage SEO Settings.
• Offer discounts and promotions. See Manage Promotions.
• Personalize storefront content for different shoppers. See Define Audiences.
• Support a loyalty points program. See Work with Loyalty Programs.
• Offer product recommendations and display related products. See Display product recommendations and Display related products.
• Manage transactional emails between the store and your shoppers. See Configure Email Settings.
• Support wish lists with links to social networks. See Configure Wish Lists.
• Integrate with payment and tax processors. See Configure Payment Processing and Configure Tax Processing.
• View reports about your store. See the Understand your Reports section in the Oracle Retail Digital Commerce Reports User Guide.

Business-to-Consumer Commerce

Retail Digital Commerce supports the business-to-consumer (B2C, sometimes referred to as retail) model. In B2C, your store sells to individual shoppers.

For more information, see Configure Business Accounts.

Running Multiple Stores

You can manage more than one storefront from a single subscription to Retail Digital Commerce. Certain elements, for example shopper profiles, can be shared among your sites. For more information, refer to Run Multiple Stores from One Retail Digital Commerce Instance.