Bookshelf v7.8: What's New in This Release

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What's New in This Release

What's New in Siebel Marketing User Guide, Version 7.8, Rev. A

Table 1 lists changes described in this version of the documentation to support release 7.8 of the software.

Table 1. What's New in Siebel Marketing User Guide, Version 7.8, Rev. A
Topic	Description
Managing the catalog Read Managing the Catalog	Added information on how to manage the catalog.
Refreshing display Read Refreshing the Display	Added information on how to refresh the display of segments and segment trees.
Reloading server metadata Read Reloading Server Metadata	Added information on how to reload server metadata to reflect the most recent metadata changes.
Results sets Read Saving Result Sets for Marketing Segments	Added information on requirements. Added information on saving results sets for segment trees. Added information on purging results sets.
Segment advanced options Read Segment Advanced Options	Added information on new controls.
Segment Designer Read About Segment Designer	Added information on features available on the start page.
Segment extension attributes Read Segment Extension Attributes	Added information on the new extension attributes feature for segments.
Segment tree advanced options Read Segment Tree Advanced Options	Added information on new controls.
Selection rules for segment trees Read Adding Selection Rules to a Segment Tree	Added information on using the Selection Rules tab for segments trees.
Selection rules for segments Read Adding Selection Rules	Added information on using the Selection Rules tab for segments.

NOTE: In addition to the content-based changes listed in Table 2, this entire book has been revised to match the new documentation model.

Table 2. What's New in Siebel Marketing User Guide, Version 7.8
Topic	Description
Contact Call offers Read Contact Call Offers	Added information on contact call offers for users of Oracle's Siebel Pharma Marketing and Siebel Pharma Campaigns.
Enhanced adding contacts and prospects Read Adding Contacts and Prospects to Campaigns Individually.	Revised the procedure.
Enhanced deleting lists. Read Deactivating or Deleting Lists.	Added a procedure on deleting lists and a procedure on deactivating lists.
Enhanced executing programs. Read Executing Programs.	Added a procedure on executing programs.
Enhanced procedures for viewing charts. Read Displaying Campaign Charts in Siebel Campaigns and Process of Displaying Response Charts in Siebel Campaigns.	Added a list of procedure heading for viewing charts topics.
Loyalty Programs Read About Loyalty Programs.	Added information about associating loyalty programs with campaigns. For users of Siebel Loyalty Management only.
Marketing Plans and Budget Process Read Process of Creating Marketing Plans and Budget Requests.	Added this process to clarify the steps to create a marketing plan and a budget request.
Marketing Program Design Process Read Process of Designing Marketing Programs.	Added a process to clarify the steps to design marketing programs.
New HTML editor Read Using the HTML Editor.	Added information on the new features of the HTML Editor.
Process flow Read Marketing Process Flow.	Added new chapter on the process of constructing and executing campaigns and programs.
Relocated topics Read About Associating Web Offers, Web Surveys, Events, and URLs with Offers, and Associating Web Offers, Web Surveys, Events, and URLs with Offers.	Moved these topics to a new location in the chapter for easier access and understanding.
Specialized Offers Read Creating Other Offer Types.	Created a new topic that contains offers for specific specialized needs.
Waves for stand-alone campaigns Read Using Waves with Campaigns.	Stand-alone campaigns can now include waves, and have hour-based lags.
Wireless offers Read Wireless Offers.	Added information about wireless offers.

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