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What's New in This Release


What's New in Siebel Marketing User Guide, Version 8.1/8.2

Table 1 lists the changes described in this version of the documentation to support this release of the software. The new features described in Table 1 are available in Siebel CRM version 8.1.1.11, Siebel CRM version 8.2.2.4, and later.

Table 1. New Product Features in Siebel Marketing User Guide, Version 8.1/8.2
Topic
Description

Editing Treatments

Viewing Timelines

Modified topics. The CKEditor functionality and the Marketing Calendar functionality are supported with the Siebel Open UI user interface framework.

Setting Up Execution Options for Campaigns

Modified topic. For email campaigns, you can optionally save a copy of each email sent to a campaign contact in a directory that you select. By default, copies of emails sent to contacts as part of a campaign are not saved.

Table 2 lists the features described in this version of the documentation that are new for Siebel CRM version 8.2.2.4. The features described in Table 2 were included in previous versions of Siebel CRM Release 8.1.1.x.

Table 2. New Product Features in Siebel Marketing User Guide, Version 8.2.2.4
Topic
Description

Adding Social Sharing URLs to Email Treatments

New topic. It describes how to create social sharing URLs and add them to email treatments.

Adding Dynamic URLs to Email Treatments

New topic. You can add dynamic URLs to email treatments in CKEditor.

About Creating Leads from Social Media Data

New topic. By integrating Siebel Marketing with Oracle Social Relationship Management (Oracle SRM) cloud services, you can use data provided by individuals on social platforms to create leads.

What's New in Siebel Marketing User Guide, Version 8.1, Rev. D

Table 3 lists the changes in this version of the documentation to support this release of the software.

Table 3. What's New in Siebel Marketing User Guide, Version 8.1, Rev. D
Topic
Description

Associating a Loyalty Promotion with a Campaign

Modified topic. When associating a loyalty promotion with a campaign, you can use the Create Enrollment button or the Create Eligibility button to either enroll members onto the campaign or to make members eligible to enroll on the campaign.

Editing Email Treatments

Modified topic. If your administrator has configured the Email Marketing Server to integrate with SpamAssassin, then clicking the Verify & Preview button when editing email treatment templates generates a spam score for the email.

Adding Dynamic URLs to Email Treatments

New topic. To use the Dynamic URLs functionality, you must install Email Marketing Server build 8.1.1.2 [610] - EMS[624] from My Oracle Support.

Creating Call Guides for Phone Treatments

Deleted topic. The functionality to create call guides for phone treatments is no longer supported.

Importing External Data and Creating Data Mappings

Modified topic. After creating or modifying data mappings between imported external data and columns in Siebel Marketing tables, verify the mapping data by clicking the Validate button.

Additional Changes

The topic About Creating Leads from Social Media Data has been updated to reflect product name changes.

What's New in Siebel Marketing User Guide, Version 8.2, Rev. A

Table 4 lists the changes in this version of the documentation to support this release of the software.

NOTE:  The functionality described in this guide requires that you install Siebel CRM Release 8.2.2.2 or later. For information, see the applicable Siebel Maintenance Release Guide on My Oracle Support.

Table 4. What's New in Siebel Marketing User Guide, Version 8.2, Rev. A
Topic
Description

Applying Lead Creation to a Program

Modified topic. The default location of the lead list format can be changed using the Default Lead List Format parameter.

Editing Treatments

Modified topic. Siebel Marketing now provides the CKEditor for editing HTML template files. Images can be inserted into the HTML editor from remote or local servers, or pasted into the editor from a local computer. It is no longer necessary to upload graphics to the Web server using an FTP account.

One-to-One Email Delivery

Deleted topic. One-to-one email delivery functionality is not supported.

Using Merge Fields in Email Treatments

Modified topic. When configuring treatment templates in the HTML or text editor, additional merge field personalization items are now available.

Setting Up Execution Options for Campaigns

Modified topic. You can create a post-load task that executes a custom workflow if you are manually executing a campaign, but not if the campaign is scheduled to execute automatically.

Scheduling a Stage Execution and Editing a Schedule

Modified topic. On the Timeline view, timeline bars only indicate activities scheduled for a stage.

Scheduling the Execution of Campaigns

Modified topic. If you execute a campaign using the campaign scheduler, you cannot select the wave that is executed by the scheduler.

Importing External Data

Modified topic. Additional information is provided about the Use most recent file option. This option is available when specifying the source file from which to import data.

Assigning Default Campaigns and Default Offers

Modified topic. When configuring a default offer, in the Default Offer Code field, you must enter a valid treatment code.

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