You can install and run several ATG applications together at your site to provide an integrated suite of services for your employees and customers.

This section provides a brief description of the applications that you can install and use together. It includes references to the documentation for each application. The descriptions include application name abbreviations used in the architecture diagrams in this chapter.

ATG Application

Description

Documentation

ATG Outreach

ATG Outreach (ACO) enables you to create and manage customer interactions related to marketing and service-oriented campaigns, such as product promotions, purchasing incentives, or service change alerts. ATG Outreach also provides the tools for users to understand and measure the effectiveness of these campaigns.

ATG Outreach Administration and Development Guide describes how to install and configure, ATG Outreach.

ATG Outreach Guide for Business Users is designed to help business users create and deploy campaigns.

ATG Campaign Optimizer

ATG Campaign Optimizer (CO) allows you to conduct simultaneous tests on multiple promotions, products, page content, and page layout. The test results help you choose the best combination of features, content, promotions and page layout for your Web site.

ATG Campaign Optimizer User Guide describes how to use ATG Campaign Optimizer and ATG Campaign Optimizer for Commerce to create A/B split tests that compare alternate page layouts, navigation, and content.

ATG Commerce (B2C)

ATG Commerce provides the foundation for creating an online store. It includes features that allow you to manage product catalogs, pricing, inventory, fulfillment, merchandising, targeted promotions, and customer relationships.

ATG Commerce Programming Guide describes how to configure and customize ATG Consumer Commerce and ATG Business Commerce.

ATG Commerce Guide to Setting Up a Store describes how to use ATG Business Commerce and ATG Consumer Commerce to create an online store.

ATG Consumer Commerce Reference Application Guide introduces the Pioneer Cycling store - the ATG Consumer Commerce Reference Application. It provides details about how the site is built using ATG Consumer Commerce main components and customized components. The site is intended to be used as an example or template for your own Web site.

ATG Commerce Service Center

ATG Commerce Service Center (CSC) is a customizable and deployable customer service application that enables companies using ATG Commerce to perform customer service tasks, such as creating and managing organization profiles and customer profiles, creating and managing orders, issuing refunds and exchanges, processing returned items, and researching customer activity.

ATG Commerce Service Center Installation and Configuration Guide describes how to install and configure ATG Commerce Service Center.

ATG Commerce Service Center User Guide is end-user documentation intended for customer service agents.

ATG Content Administration

ATG Content Administration (CA) helps you create, publish, and maintain content for ATG-built Web applications. It allows you to manage all stages of the content lifecycle, including creation, approval, and deployment to a production site.

ATG Content Administration Guide for Business Users is designed to help business users understand and work with ATG Content Administration. It describes how to use the ATG Business Control Center to create and manage Web site assets.

ATG Content Administration Programming Guide describes how to set up and customize ATG Content Administration and its browser-based user interface, the ATG Business Control Center. It also describes how to deploy content to a production Web site and how to set up asset preview.

ATG Customer Intelligence

ATG Customer Intelligence (ACI) allows you to create and view reports of data related to Web site activity and customer interactions.

ATG Customer Intelligence Installation and Configuration Guide describes how to install and configure ATG Customer Intelligence.

ATG Customer Intelligence Data Warehouse Guide describes the ATG data warehouse, including database tables and the metadata models used in the ATG applications.

ATG Reporting Center User Guide contains information and instructions for viewing, scheduling, creating, and distributing reports using the Reporting Center.

ATG Knowledge

ATG Knowledge (KW) is a problem resolution and knowledge management solution for use in call centers and help desks. It enables employees in these organizations to find content, capture customer issues, and trigger content authoring and publication.

ATG Knowledge Configuration Guide describes ATG Knowledge concepts and tasks for system administrators, such as configuring ATG Knowledge to work with ATG Search.

ATG Knowledge Guide for Business Users is designed to help business users understand and work with ATG Knowledge. It describes how to perform typical tasks such as searching for content to help customers, creating complex search queries, authoring content, sending content via e-mail, and viewing reports.

ATG Merchandising

ATG Merchandising provides a way for business users to create and refine commerce catalogs. Users can create catalogs and populate them with categories, products, and SKUs, as well as create and refine associated images and copy, and deploy the information to e-commerce Web sites.

ATG Merchandising User Guide describes how to install, configure, and use ATG Merchandising.

ATG Search

ATG Search is a natural-language processing search engine that can be added to an ATG-built Web site to help customers locate and retrieve relevant information.

ATG Search Installation and Configuration Guide describes how to install, configure, and run ATG Search.

ATG Search Administration Guide describes how to use the ATG Search Administration Console to prepare and index content, make searchable content available to end-users, and maintain ATG Search.

ATG Commerce Search Guide describes how to use ATG Platform with ATG Search to index and search content from repositories and other sources. Also describes Commerce-specific extensions for searching standard and custom product catalogs.

ATG Search Query Reference Guide describes in detail the Search query types and response data, and provides an introductory description of ATG Search technology.

ATG Self Service

ATG Self Service (SS) enables you to provide customer-oriented self service to your customers. ATG Self Service streamlines information retrieval, simplifies research, and accesses enterprise applications in which customer information resides to create a personalized self service experience.

For information on installing ATG Self Service, refer to the ATG Service Installation and Configuration Guide. For information on ATG Self Service concepts and system administrator tasks, such as configuring it to work with ATG Search and adding ATG Self Service to an existing site, refer to the ATG Self Service Configuration Guide.

ATG Service Administration

ATG Service Administration enables users to modify settings in ATG Self Service and ATG Knowledge.

ATG Service Installation and Configuration Guide describes ATG Service Administration concepts and tasks for application administrators, such as installing ATG Service Administration, configuring it to work with ATG Knowledge and ATG Self Service, and using ATG Service Administration to modify settings in ATG Knowledge and ATG Self Service.

ATG Ticketing

ATG Ticketing provides companies with the tools needed to record and track customer-and transaction driven inquiries and events received through call center, order placement, and similar applications.

ATG Ticketing is automatically installed when you install several other ATG applications.

ATG Ticketing Guide for Business Users describes ATG Ticketing concepts and tasks for system administrators, for set up and configuration with the ATG Service suite of applications.