When a merchandiser defines a search configuration in the Merchandising UI, he or she selects a language from a preconfigured list. Though the term “language” is used throughout Merchandising, the values selected actually represent Java locales. So, for example, the list of available languages might include both British English (representing the locale en_GB) and US English (representing the locale en_US).

When a site visitor enters a search query, the software determines the visitor’s locale, and uses this value in the process of selecting a search configuration. Different sites may use different logic for determining a visitor’s locale. The following steps describe one common approach:


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