Upselling the Customer

Purpose: Several features are available in the system to upsell customers.

These are specials by which the customer can purchase items at a discounted price or receive them for free. When you upsell the customer, you offer the customer the chance to purchase unsolicited items in exchange for some type of incentive item.

Upsell promotion windows may appear automatically during Order Entry when the customer's order points to an offer, source code, customer class, state, payment type, item class, or day of the week for which an upsell promotion has been defined.

In this topic:

• Upselling with Upsell Promotions

• Upselling with Promotional Pricing

• Select Incentive Item Screen

• Select Incentive Group Window

• Incentive Price Window

• Upselling with Special Source Prices

• Upselling with Price Breaks

• Upselling with Accompanying Items

• Free Gifts Window (Adding Free Gifts)

Telemarketing specials: Telemarketing specials are another type of upsell promotion. The window displays automatically when you press F9 after entering items if the Display Telemarketing Window in Order Entry (H02) system control value is selected. You can also select telemarketing specials at theDisplay More Options Screen in Order Entry (available by pressing F10).

Cross-selling: You can also cross-sell the customer by suggesting items related to an item the customer is buying. For example, if the customer orders a blazer, you can suggest a coordinating skirt or blouse. A message displays when the customer orders an item associated with coordinate items; you can then enter 14 next to the item to display and select coordinates. See Working with Items on the Order.

Restrictions: The system may suppress an upsell promotion window if there is an item restriction or there is no available inventory for the items on special.

The order type controls whether upsell promotion windows display, and if so, defines which type(s). No upsell promotion windows appear during Order Maintenance.

Capturing history: The system tracks the demand (number of orders) and sale (number shipped) of upsell items separately from all other items. This allows you to analyze the number and dollar value of items that are sold as part of an upsell promotion.

Upselling with Upsell Promotions

Purpose: An upsell promotion is a special promotion in effect for up to three items for which an order may be eligible, based on the:

• Source code

• Customer class

• State

• Payment type

• Item class

• Day of the week

When appears? Upsell promotions are defined in the Upsell Promotions file. The Upsell Promotions window appears automatically when:

1. You complete the initial Order Entry screen

2. You press Enter.

3. All your entries are valid.

4. Any type of upsell promotion is in effect for the order (the order date is on or between the start and stop dates defined in the Upsell Promotion record).

5. The Upsell windows field in the Order Type record contains a P (promotional pricing) or B (promotional pricing and upsell).

The day-of-the-week special is available by pressing F17 at the Select Customer Sold To For Order Screen or Customer Selection Screen.

What appears? An order may be eligible for several Upsell Promotions; however, the value in the Primary Upsell Category (A67) field in the System Control file defines which upsell promotions window appears if the order is eligible for more than one promotion. Choices are:

• Source

• Customer class

• State

• Payment type

Multiple upsell promotion windows appear if the customer is eligible for more than one promotion and the Primary Upsell Category (A67) field in the System Control file is set to *NONE.

Sequence: The upsell promotions windows appear in this order if the order is eligible for several promotions:

• Source code, as defined on the header screen

• Customer class, as defined in the Class field of the Customer record.

• State, as defined in the Sold-to address on the header screen.

• Payment type, as defined on the Request Order Batch screen.

• Item class, as defined in the Item record.

 

Note: Premium items that you offer through price table repricing are similar to upsell promotions, in that a screen displays in Order Entry if the order qualifies for one or more premium items based on total quantity or dollars for an item or group of items. However, this screen appears regardless of order type. See Repricing, Premiums, Discounts, and Promotions.

Tax-inclusive pricing: On orders subject to VAT and tax-inclusive pricing, the tax-inclusive price will display in the upsell pop-up window. In this case, no tax will accumulate in the Tax bucket for the order; instead, VAT is included as a Hidden tax on the order detail line.

You cannot offer day-of-the-week specials if you process orders with tax-inclusive pricing and VAT, because you must display these upsell prices before you have entered any information for the customer; there is no way to determine if the customer is eligible for regular or tax-inclusive pricing at this point. This message displays when you attempt to display daily specials if the Tax Included in Price (E70) system control value is set to Y:

 

Daily promotions not valid with tax inclusive pricing.

 

In the case of incentive items, the item is added to the order with a price override reason code. For this reason, the system will never reprice the item if, for example, you change the shipping address or tax status of the order, which could also affect whether the order is subject to VAT. You should delete these items and reenter them; or, you can reject the entire order and reenter it with the correct information.

Upsell Promotion For Window

This window shows an upsell promotion for the source code on the order.

Upsell Promotion for Source . : BUY001 SPECIAL OFFER FOR VALUED CUSTOMERS! Type choices, press Enter. 1=Select for order Qty Promo Opt Qty Upsell items/SKUs Avail Price 1 AB10000 201 5.50 1 AB20000 46 5.50 1 AB30000 12 5.50 F12=Cancel

Field	Description
Source	The source code for which an upsell promotion exists. A source code is a code assigned to a group of customer names that indicates the origin of an order. Source codes are defined in the Source Code file. Alphanumeric, 9 positions; display-only.
Customer class	The customer class for which an upsell promotion exists. The customer class identifies a group of customers. A customer may be assigned to a customer class in the Customer file. Customer classes are defined in the Customer Class file. See Customer Service Setting Up the Customer Class File (WCCL). Numeric, 2 positions; display-only.
State	The state for which an upsell promotion exists. An upsell promotion window appears if a promotion has been defined for the sold-to customer's state. State codes are defined in and validated against the State file, which is accessible through the Work with Countries menu option. See Customer Service Setting Up the Country File (WCTY). Alphanumeric, 2 positions; display-only.
Pay type	The payment type for which an upsell promotion exists. The pay type represents a method of payment on the order. A default payment type may be defined on the Request Order Batch screen. Payment types are defined in the Pay Type file. Numeric, 2 positions; display-only.
Item class	The item class for which an upsell promotion exists. This is a code used to classify a group of items, such as “Computer Hardware.” Item class codes are used to sort and classify items. Items are assigned an item class in the Item file. Item classes are defined in the Item Class file. See Merchandising Work with Item Class Screen. Alphanumeric, 3 positions; display-only.
Day (Day of the week)	The day of the week for which an upsell promotion has been defined. The system keeps track of the day of the week. Valid values are: MON = Monday TUE = Tuesday WED = Wednesday THR = Thursday FRI = Friday SAT = Saturday SUN = Sunday Alphanumeric, 3 positions; display-only.
Description	The description of the upsell promotion, taken from the Upsell message field in the Upsell Promotion record. Alphanumeric, 40 positions; display-only.
Qty (Quantity)	The amount of the item the customer wishes to add to the order. Numeric, 5 positions; required.
Upsell items/SKUs	The item and style code for an item that the customer wishes to add to the order. Item number: Alphanumeric, 12 positions; display-only. SKU: Alphanumeric, one 14-position field (full SKU) or three 4-position fields (split SKU); display-only.
Qty avail (Quantity available)	The quantity of this item that is available to sell. When using Immediate Reservation, the system limits the quantity available to the quantity of the item that is available to sell in the eligible warehouse(s) in order to represent the true availability of the item based on where the item may actually ship. See Determining Item Availability. A negative quantity indicates that the SKU is completely unavailable in your inventory and is backordered. Numeric, 7 positions; display-only, updated by the system.
Promo price (Promotional price)	The price at which the customer may purchase this item from the upsell promotion. This value is taken from the Upsell price field in the Upsell Promotion record for orders subject to conventional tax; on orders subject to VAT, this value is taken from the Tax inclusive upsell price. This value overrides any system-calculated price for the item. Numeric, 7 positions with a 2-place decimal; display-only.

Upselling with Promotional Pricing

Purpose: Promotional pricing specials enable the customer to receive incentive items free of charge or at reduced prices, based on the items or dollar amount on the order.

Incentive eligibility: A promotional pricing window displays only when:

• The customer places an order from a source code/offer in which a promotion has been defined, and

• The customer orders:

• a specific quantity from a pre-defined group, or

• a specific quantity of an item, or

• a certain dollar value of merchandise, and

• The Promo pricing (Promotional pricing) field in the Source record (WSRC) contains a Y, and

• The Upsell windows field in the Order Type record (WOTY) contains a P (promotional pricing) or B (promotional pricing and upsell)

Examples of incentives:

• Buy any two different items from group 100, receive 50% off the third

• Spend over $50.00 and receive item AB100 at no charge

• Buy item BB100, receive an item from group 200 for $5.00

• Buy item CC100, receive $10.00 off another unit of item CC100

E-commerce promotional pricing: The Promotional Pricing job, started through the Working with Integration Layer Processes (IJCT) menu option, allows you to offer promotional pricing on the web storefront. You can send a Promotional Pricing Request Message (CWPromotionalRequest) to CWDirect as the customer adds items to the shopping cart and/or prior to checking out, but before the web storefront sends the order to CWDirect. CWDirect determines if the web order qualifies for any promotional pricing and sends a Promotional Pricing Response Message (CWPromotionalResponse) back to the web storefront. See E-Commerce Promotional Pricing for an overview.

Types of Promotional Pricing Windows and Screens

The system displays the Select Incentive Group Window or the Select Incentive Item Screen during Order Entry if the order meets the requirement for the promotional pricing. The logic that the system uses to determine which screen or window to display is described below.

If there is a single incentive item: If the promotional pricing specifies any quantity of a single incentive item, the system displays the Select Incentive Item Screen, regardless of whether the item is offered at no charge, with an incentive price, or with a dollar or percentage discount. For example, the promotional pricing might specify one unit at no charge, or up to five units at a reduced price. You can either:

• Add the item to the order up to the maximum allowable quantity by completing the Quantity field. You have this option for non-SKU’d items, or for SKU’d items when it is the individual SKU that is listed on the screen.

• If the item has SKUs and only the base item is listed on the screen, advance to the SKU Scan Screen by completing the Quantity field. At the SKU Scan screen, you can add the selected quantity of a SKU to the order by entering 1 next to a SKU.

• Exit the screen without adding the item.

Incentive group at no charge or an incentive price: If the promotional pricing specifies any quantity of items within a specified group at either no charge or at a specific incentive price, the system displays the Select Incentive Group Window. You can:

• Add an item to the order by completing the Quantity field. You have this option for non-SKU’d items, or for SKU’d items when it is the individual SKU that is listed on the screen.

• If the item has SKUs and only the base item is listed in the window, advance to the SKU Scan Screen by completing the Quantity field. At the SKU Scan screen, you can add the selected quantity of a SKU to the order by entering 1 next to a SKU.

• Changing a selected item, SKU or quantity: Once you have completed the Quantity field, you cannot change your selection to a different item or SKU without rejecting and then re-entering the order. To select two different SKUs of the same item, you should first enter the desired quantity of the first SKU and then select it at the SKU scan screen; then, when you return to the Select Incentive Group Window, enter the desired quantity of the next SKU so that you can select that SKU at the SKU Scan screen. (Note: If you select multiple items or SKUs using these steps, you will need to exit the window once you have selected all desired incentives; the window will not close automatically.)

• Exit the window without adding an item to the order.

Incentive group at dollar or percentage discount: If the promotional pricing specifies any quantity of items within a specified group with either a dollar or percentage discount, the system displays the Select Incentive Group Window. In this situation, you have the added option to review the discounted price of any item in the group by entering 12 next to the item. For example, if the promotional pricing includes a 20% discount, you can see what the selling price of a given item will be after applying this discount to the regular price. You can:

• Add an item to the order by completing the Quantity field. You have this option for non-SKU’d items, or for SKU’d items when it is the individual SKU that is listed on the screen.

• Review the discounted incentive price of the item by entering 12 next to the item. You have this option for non-SKU’d items, or for SKU’d items when it is the individual SKU that is listed on the screen.

• If the item has SKUs and only the base item is listed in the window, your selection at the window advances you to the SKU Scan Screen. At this screen:

• If you completed the Quantity field at the Select Incentive Group Window, you can add the selected quantity of a SKU to the order by entering 1 next to a SKU.

• If you entered 12 next to the item at the Select Incentive Group window, you can press F2 and then enter 12 next to the SKU to review the incentive price. You can also complete the Quantity field at the SKU Scan screen to select the quantity of the SKU.

Note: If you select multiple items or SKUs using these steps, you will need to exit the window once you have selected all desired incentives; the window will not close automatically.

• Exit the window without adding an item to the order.

What if the order qualifies for more than one type of promotional pricing? If you enter an item that qualifies the order for more than one type of promotional pricing, the system displays the promotional pricing records in alphanumeric order based on Promotion ID.

Select Incentive Item Screen

Purpose: The system displays this window when the items on an order meet the qualifications for promotional pricing, as set up through Work with Promotional Pricing (WPRP).

Note: If you enter an item that qualifies the order for more than one type of promotional pricing, the system displays the promotional pricing records in alphanumeric order based on Promotion ID.

PPR0001 ENTER Select Incentive Item 12/13/02 14:39:36 Customer qualifies for 2 unit(s) of the following item at 5.00 . Item . . . : AP123 HOLIDAY MOUSEPAD Order quantity . . F3=Exit

Field	Description
Customer qualifies...	The maximum quantity of the incentive item that the customer can select when ordering a specific quantity of an item. The system ensures that the customer adds only this quantity of the incentive item to the order. This value is taken from the Qty limit field in the Promotion Pricing record. Note: Although the system does not allow you to exceed this quantity at the Select Incentive Item Screen, the Select Incentive Group Window, or the SKU Scan Screen, it is still possible to change the order line to a higher quantity afterward, for example at the Work with Order Lines Screen (Line-by-Line Format) or in order maintenance. Numeric, 5 positions; display-only.
At... (Promotional price of the item)	The price for which the customer can purchase the incentive item. If price is .00, the system adds the item to the order at no charge. The system calculates or derives the price from your entries at the Promotion Pricing Screen (Add Mode). On orders subject to VAT, the Incentive tax price displays. Numeric, 8 positions with a 2-place decimal; display-only.
Item (Item code)	The code for the incentive item, as defined in the Promotion Pricing record, if the incentive is a specific item or in the Promotion Pricing Group record, if the incentive item belongs to a predefined group. All items are defined in the Item file. Alphanumeric, 12 positions; display-only.
Description	The description associated with the incentive item, taken from the Description field in the Item record. Alphanumeric, 30 positions; display-only.
Order qty (Quantity)	The quantity of the incentive item that will be added to the order; the system validates that this value is not greater than the value in the Qty limit field in the Promotion Pricing record (which displays at the top of the Promotional Pricing pop-up window). Numeric, 5 positions; required.

Completing this screen: To add the item to the order, enter a quantity not greater than the maximum. If the item has SKUs and only the base item is listed on the screen, you advance to the SKU Scan Screen when you enter a Quantity. At the SKU Scan screen, you can add the selected quantity of a SKU to the order by entering 1 next to a SKU.

Optionally, you can also exit the screen without adding the item.

Select Incentive Group Window

Purpose: The system displays this window when the items on the order qualify for a group promotion. See Upselling with Promotional Pricing for an overview.

Note: If you enter an item that qualifies the order for more than one type of promotional pricing, the system displays the promotional pricing records in alphanumeric order based on Promotion ID.

Select Incentive Group Select up to 2 unit(s) from the following items for an additional discount of 25.00 % Type options, press Enter. 12=Incentive Price Item Qty SH456 FUN SHARK POOL TOY AU789 AUGIE DOGGIE DOLL TE123 CHATTERING TEETH + F3=Exit

Field	Description
Select up to...	The maximum number of incentive items that can be added to the order, based on the items ordered from a pre-defined promotional pricing group. The system ensures that the customer adds only this quantity of the incentive item to the order. This value is taken from the Qty limit field in the Promotion Pricing record. Note: Although the system does not allow you to exceed this quantity at the Select Incentive Item Screen, the Select Incentive Group Window, or the SKU Scan Screen, it is still possible to change the order line to a higher quantity afterward, for example at the Work with Order Lines Screen (Line-by-Line Format) or in order maintenance. Numeric, 5 positions; display-only.
Special price	The price for which the customer may purchase the incentive item. The window displays a Special price if an Incentive price is specified for the promotion price record. If the No charge flag is set, the special price displayed is .00, and the system adds the item to the order at no charge. Numeric, 5 positions with a 2-place decimal; display-only.
Additional discount of...%	The discount percentage that the system subtracts from the unit selling price of each selected incentive item. The window displays this discount percentage only if an Incentive disc % is specified for the promotion price record. You can enter 12 next to an item to advance to the Incentive Price Window, which displays the unit selling price after subtracting the discount percentage. Numeric, 3 positions with a 2-place decimal; display-only.
Additional discount of...$	The dollar discount that the system subtracts from the unit selling price of each selected incentive item. The window displays this dollar discount only if an Incentive disc $ is specified for the promotion price record. You can enter 12 next to an item to advance to the Incentive Price Window, which displays the unit selling price after subtracting the dollar discount. Numeric, 5 positions with a 2-place decimal; display-only.
Qty (Quantity)	The quantity of the incentive item that will be added to the order. The system validates that this value is not greater than the value in the Qty limit field in the Promotion Pricing record (which displays at the top of the Promotional Pricing pop-up window). If you select multiple items or SKUs, the system validates that the total quantity selected does not exceed the Qty limit. Numeric, 5 positions; required.
Item (Item number)	The code for the incentive item, as defined in the Promotion Pricing record (if the incentive is a specific item) or in the Promotion Pricing Group record (if the incentive item belongs to a predefined group). All items are defined in the Item file. Alphanumeric, 12 positions; display-only.
Description	The description associated with the incentive item, taken from the Description field in the Item file. Alphanumeric, 30 positions; display-only.

Completing this window: Your options at this window are:

Adding an item to the order: Complete the Quantity field. Depending on whether the item has SKUs:

• If the item you select does not have SKUs, or if it is a specific SKU of a SKU’d item, entering the quantity adds the item to the order.

• If the item has SKUs and only the base item is listed in the window, when you enter a quantity as described above you advance to the SKU Scan Screen. At this screen, you can add the selected quantity of a SKU to the order by entering 1 next to a SKU.

Reviewing the discounted incentive price for an item: Enter 12 next to the item:

• If the item you select does not have SKUs, or if it is a specific SKU of a SKU’d item, you advance to the Incentive Price Window.

• If the item has SKUs and only the base item is listed in the window, you advance to the SKU Scan Screen. At this screen, you can press F2 and then enter 12 next to the SKU to review the original offer price and the incentive price. You can also complete the Quantity field at the SKU Scan screen to select the quantity of the SKU.

Changing your selections: Once you have added an incentive item to the order by completing the Quantity field at this window, you cannot delete it and substitute another incentive item or SKU in its place. Also, once you have exited this window, you cannot redisplay it for the current order. However, you can always delete an incentive item from the order as you would any other item.

Exiting the window: Optionally, you can exit the window without adding an incentive item to the order.

Incentive Price Window

Purpose: Use this window to review the regular offer price and the discounted incentive price for an item displayed at the Select Incentive Group Window.

How to display this screen: Enter 12 next to an item at the Select Incentive Group Window.

Incentive Price Item. . . . . . : SH456 FUN SHARK BLOWUP POOL TOY Incentive Price : 11.00 Offer Price . . : 12.00 F3=Exit

Field	Description
Item	The item you selected for review at the Select Incentive Group Window. The description displays below the item. Item: alphanumeric, 12 positions; display-only.
Incentive price	The unit price of the item after applying the Incentive discount % or the Incentive discount $ specified at the Promotion Pricing Screen (Add Mode). Numeric, 7 positions with a 2-place decimal; display-only.
Offer price	The regular unit price of the item based on the offer, using the regular pricing logic. Numeric, 7 positions with a 2-place decimal; display-only.

Upselling with Special Source Prices

Purpose: The system calculates an item discount automatically when the customer orders an item in a specific quantity using a source code for which a special source price promotion exists.

Definition: Use the Item/Source Prices record to define the source code, required order quantity, discounted price for regular customers, and discounted price for associate customers.

The system determines that the item will be discounted if the order points to a source code with a special source price record, and the customer orders at least the amount defined in the Qty field. This is a form of quantity break pricing because, usually, the price of the item is reduced as the customer orders a greater quantity.

No pop-up window appears to inform the customer of this discount; however, the system updates the order detail line with *Special Source Price as the pricing method.

Upselling with Price Breaks

Purpose: You can offer the customer the chance to purchase a specific quantity of an item at a reduced price, based on the offer used on the order. Additionally, offer price breaks can be defined for pricing columns so that, when a customer assigned to a pricing column places an order, the customer is eligible for the price breaks regardless of the quantity ordered.

See Display Quantity Pricing Window.

Upselling with Accompanying Items

Purpose: An accompanying item is an item that must ship with another item.

The system adds an accompanying item to the order automatically when the customer orders the originating item in a specific quantity. This activity is automated, so that the order entry operator does not have to remember to add this item to the order. No pop-up window appears to notify the operator that the system is adding an accompanying item to the order.

Accompanying items are added to the order automatically at no charge or for a set price, as defined at the Work with Accompanying Item Screen.

You can define:

• the originating item

• the required order quantity

• the accompanying item

• the quantity of the accompanying item to add to the order (either a specific number or the same amount as the originating item)

• whether there is a charge for the accompanying item (accompanying items are added at no charge, or at the regular price according to your pricing hierarchy)

Adding an accompanying item: The system adds the accompanying item automatically when the customer orders the required quantity of the designated item from the offer. If the accompanying item is free, set the N/C (no charge) field to N; otherwise, the system adds the regular price of the accompanying item to the order totals.

The system adds the same quantity of the accompanying item to the order as the quantity of the originating item if the Use ord qty field at the Work with Accompanying Item Screen is set to Y; when the customer orders three of the designated item, the system adds three accompanying items automatically to the order. When this field is set to N, the system adds the accompanying item to the order in the quantity specified in the Acc qty field.

Example: These examples illustrate two different situations in which the system adds an accompanying item to an order:

Product information pamphlet: You can define a product information pamphlet as the accompanying item. The pamphlet is added to the order at no charge. Each time the customer orders the originating item in the required quantity from the offer, the system adds one product information pamphlet to the order.

Cleaning solution: You can set up a bottle of cleaning solution as the accompanying item each time the customer orders a set of pans. The cleaning solution is automatically added to the order at its regular price.

Accompanying items in order maintenance: The Add Accompanying Items in Order Maintenance (H28) system control value controls whether the system adds accompanying items in both order entry and order maintenance, or in order entry only.

Free Gifts Window (Adding Free Gifts)

Purpose: The system adds free gifts to the order based on the source code and total merchandise dollars on the order. This window lists the items that will be added to the order and provides you with an opportunity to tell the customer that the order qualified for free gifts.

How to display this screen:

• If the Apply End of Order Discounts during Repricing (J37) system control value is set to Y, this window displays during repricing (F21), the initial order accept (F9), and the final order accept (F9 or F19).

• If the Apply End of Order Discounts during Repricing (J37) system control value is set to N, this window displays during the final order accept (F9 or F19).

Setting up free gifts: You set up free gifts for a source code at the Work with Source Free Gifts Screen, or for an offer at the Work with Offer Free Gifts Screen. You need to specify the required merchandise dollar value for an order to qualify for a gift, the quantity of the free gift item to add, and whether an order can qualify for multiple free gifts. Optionally, you can also specify an expiration date and identify a restricted group of items whose selling price counts toward the qualifying dollar value.

Things to note: The following factors influence how the system adds free gifts to the order:

Offer price or selling price? To evaluate whether an order qualifies for a free gift, the system compares the total merchandise dollar value after applying any discounts or repricing (that is, the extended selling price of all items) with the $ required specified for the free gift.

Multiple gifts?

• If the Allow multiple gifts flag is set to Y, the system adds the free gift defined for each dollar threshold met by the order total. For example, if a free gift is defined for an order total of $10.00, $15.00, and $20.00 and the customer orders $30.00 worth of merchandise, the system will add the free gifts for a $10.00, $15.00, and $20.00 order.

• If the Allow multiple gifts flag is set to N, the system adds the free gift defined for the highest dollar threshold met by the order total. For example, if a free gift is defined for an order total of $10.00, $15.00, and $20.00 and the customer orders $17.50 worth of merchandise, the system will add the free gift defined for a $20.00 order, because this is the highest level for which the order qualifies.

Group? If a Group is specified for the free gift, the order must include items within that group with a total merchandise dollar value that meets or exceeds the % required.

Expiration date? If an Expiration date is specified for a free gift and the current date is after this Expiration date, the order does not qualify for the free gift.

Source vs. offer free gifts: Free gifts set up for the source code override free gifts set up for the offer. If an order would qualify for both the offer and source code free gifts, only the source code's free gift is added to the order.

Free Gifts! Order# . : 215 - 1 Qty Item SKU 1 AB30000 PENCIL HOLDER 1 AB20000 DESK PAD 1 AB10000 IN/OUT BOX Press Enter

Field	Description
Order#	The number assigned by the system to identify this order. Numeric, 9 positions; display-only, assigned by the system.
Ship-to number (Unlabeled field)	The number of the shipping address on the order. Numeric, 3 positions; display-only, assigned by the system.
Qty (Quantity)	The number of units of the free gift item being added to the order. Numeric, 5 positions; display-only.
Item	The item being added to the order as a free gift. Alphanumeric, 12 positions; display-only.
SKU	The style of the free gift item being added to the order, such as the color, size, etc. Alphanumeric, one 14-position field (full SKU) or three 4-position fields (split SKU).