Follow these steps to create a new custom event on Oracle Responsys:
Log on to Oracle Responsys as an account administrator.
Select Account from the main menu.
Click on the Define custom event types link. This link is in the Account Customization section, under the Global Settings heading.
Click on the Add new type link, which can be found under the table of custom event types.
Enter “CC_Abandoned_Cart” as the Custom Event Type Name, and enter a meaningful description in the Description field.
Click on the Save button.
Click on the Done button.