Editing lead scoring models

Note: We're updating our help center to reflect the new Redwood experience. During the transition, some content reflects the previous version of the UI.

You can change a lead scoring model at any time. If the model is active, you must deactivate the model before making changes. When you reactivate the model, Oracle Eloqua starts scoring all contacts based on the updated model.

Tip: Before you change a lead scoring model, consider taking a snapshot of the current distribution of scores using the Lead Scoring dashboard. This allows you to see how your changes impact the distribution of scores. For more information, see Viewing the performance of your lead scoring models.

To edit a lead scoring model:

  1. Navigate to Audience An image of the Audience icon., then click Lead Scoring.

  2. In the left pane, search for the lead scoring model you want to change.

  3. Double-click the lead scoring model in the All Files list.

  4. If the lead score is active, click Actions, then click Deactivate.

  5. Change the model as needed.
  6. Click Save.

After you finish, you can reactivate the lead scoring model. For more information, see Activating a lead scoring model.

Learn more

Configuring engagement criteria

Configuring profile criteria

Configuring the thresholds for profile and engagement scores