Customer Lifetime Value

Overview

Customer Lifetime Value SuiteApp identifies premier customers based on the value of transactions. It provides valuable information when analyzing customer base in terms of dollars spent. You can use this SuiteApp for targeted marketing efforts and customer satisfaction strategies, such as promotional campaigns and loyalty programs.

After you install Customer Lifetime Value, it creates a field in the customer record that displays the total revenue for a customer. The Customer Lifetime Value field amount is calculated as total cash sales plus invoices minus credit memos and cash refunds. The calculation of the amount depends on the script's default parameters, which you can change in the saved search criteria.

This SuiteApp is available in all languages that NetSuite supports. For more information, read Configuring Multiple Languages and Choosing a Language for Your NetSuite User Interface.

Availability

Customer Lifetime Value is a public and managed SuiteApp. Since it's a managed SuiteApp, NetSuite automatically updates it whenever there are enhancements or new features.

For instructions on installing the SuiteApp, see Installing Customer Lifetime Value.

To get you started in using Customer Lifetime Value, read the following topics:

• Installing Customer Lifetime Value

• Prerequisites for Customer Lifetime Value

• Customer Lifetime Value SuiteApp Permissions

• Customer Lifetime Value Setter Script

  • Scheduling the Customer Lifetime Value Setter Script

  • Manually Running the Customer Lifetime Value Setter Script

• Map/Reduce Saved Searches for Customer Lifetime Value

• Viewing the Customer Lifetime Value

Related Topics

• Cash Sales

General Notices