Customer Lifetime Value

Overview

Customer Lifetime Value SuiteApp identifies premier customers based on the value of transactions. It provides valuable information when analyzing customer base in terms of dollars spent. This SuiteApp can be used for targeted marketing efforts and customer satisfaction strategies, such as promotional campaigns and loyalty programs.

When installed, Customer Lifetime Value creates a field in the customer record that displays the total revenue generated for a customer. The Customer Lifetime Value field amount is calculated as total cash sales plus invoices minus credit memos and cash refunds. The calculation of the amount depends on the default parameters used in a script that can be modified in the saved search criteria.

This SuiteApp is available in all languages that NetSuite supports. For more information, read Configuring Multiple Languages and Choosing a Language for Your NetSuite User Interface.

Availability

Customer Lifetime Value is a public and managed SuiteApp. As a managed SuiteApp, it is automatically updated whenever enhancements or new features are added.

For instructions on installing the SuiteApp, see Installing Customer Lifetime Value.

To get you started in using Customer Lifetime Value, read the following topics:

Related Topics

Cash Sales

General Notices