Keywords Detail Report
The Keywords Detail report tracks the search keywords and phrases your visitors used to find your website on each of their visits. NetSuite records the exact keyword phrase used by each customer when they find your site through a search engine.
The report tells you the number of sales for each customer using a keyword or keyword phrase and exactly how much money was generated from each keyword per customer. This can help you determine which keywords you might want to advertise with through a search engine.
To track paid keywords, you must create a keyword marketing campaign. You can then include the campaign ID parameter in the URL you provide to the search engine service.
For more information, see Keyword Marketing With Search Engines.
The Keywords Detail report includes both natural and paid keywords. To filter this report by natural or paid keywords, you must customize the report to include the Campaign ID component. Only paid keywords have a campaign ID.
To see the Keywords Detail report:
Go to Reports > Web Presence > Keywords Detail.
If the report does not display immediately, a message appears indicating that your report is loading. Click Cancel to stop the report from loading.