Campaign Subscription Categories

The Campaign Subscription Categories feature enables entities with whom you communicate through bulk email to choose which types of campaign communication they want to receive.

When you enable this feature, you can create unique campaign subscription categories in addition to the following default subscription categories:

When recipients log in to the Campaign Subscription Center, they can choose which subscriptions they want.

With this feature, the Subscription field on campaign events is required. You can associate subscriptions with marketing and email templates. When you select a template on a campaign or in an email merge, NetSuite sets this subscription category, by default. Email is sent only to the recipient group members with the subscription set on the event.

The Subscription subtab on customer, contact, partner, vendor, and employee records shows the subscription status for each subscription category.

To create a new subscription category:

  1. Go to Setup > Sales & Marketing Automation > Campaign Subscriptions > New.

  2. Enter the name of this subscription category and a description.

  3. Check the Subscribed by Default box if you want new and existing records to be subscribed to this campaign subscription.

    Entities must manually subscribe to subscriptions that they are unsubscribed to.

  4. In the External Name field, enter the name of this subscription category as you want it to appear in the Campaign Subscription Center.

  5. In the External Description field, enter the description of this category that you want to show in the Campaign Subscription Center.

  6. Click Save.

Related Topics

Creating a Campaign Record
Email Marketing Campaigns
Subscription Management
How Customers Opt In to Marketing Campaigns
Opt-In Email

General Notices