The Personal Affinity Facts namespace is a collection of query subjects that have to do with how individual users make purchases. This namespace is not included in ATG’s published model and is not used in any provided reports. However, you can publish this model yourself if you want to build reports based on this data.

Personal Affinity Facts Model View

The Personal Affinity Facts namespace includes the Customer (same as User), and Date query subjects from the Platform Metadata Model, and the Product and Category query subjects described in the Catalog Metadata section of this chapter. In addition, the Personal Affinity Facts namespace includes the Customer to Product, Customer to Category, and Customer Price query subjects.

The Customer to Product query subject provides information about an individual customer purchase at the product level.

The Customer to Category query subject provides information about an individual customer purchase at the category level.

The Customer Price query subject provides information about the prices contained in an individual customer’s purchase. The Maximum Item Price represents the highest-priced item in a given purchase, the Minimum Item Price the lowest-priced item, etc.

Personal Affinity Dimensional View

The Personal Affinity dimensional view includes Date, Customer, and Catalog dimensions found in the platform metadata model, which include hierarchies. The Affinity-specific Customer Price, Customer to Category, and Customer to Product dimensions contain only measures. The dimensional view is shown in the diagram that follows.

 
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