If your product environment includes Oracle ATG Web Commerce, you can include Commerce events and actions in ATG Outreach campaigns (for example, you can create segments based on a user’s purchase history or add an action to a campaign that gives users a discount on specified items). An additional set of reports is also available to you – these show Commerce data that is related to each campaign (see the ATG Outreach Guide for Business Users for more information). To be able to use Commerce elements in campaigns, or to view Commerce-related data in reports, you must install and configure Commerce and ATG Customer Intelligence.