Partner Relationship Management

Make it easy for your partners to buy your goods and services. With Siebel Partner Relationship Management (PRM) you can streamline the entire B2B partner relationship management lifecycle.

Why choose Siebel Partner Relationship Management?

01Proven & Highly Scalable

Powerful Partner Relationship Management (PRM) solution designed for businesses that rely on indirect sales channels, distributors, resellers, and service partners. It helps organizations streamline partner onboarding, enhance collaboration, optimize deal management, and improve partner performance.

02Centralized Partner Portal for Collaboration

Self-Service Portals provide partners with access to training, sales tools, product catalogs, and deal registration. Through co-branded Marketing Materials partners can personalize pre-approved marketing campaigns. Real-time deal registration & approval ensures fair allocation of leads and prevents channel conflicts.

03Advanced Lead & Opportunity Management

Lead distribution and tracking so you can automatically assign leads to the most relevant partners. Joint selling and deal collaboration enables a seamless communication between partners and internal sales teams. Pipeline visibility and forecasting provides partners with sales insights to improve revenue predictability.

04Industry-Specific PRM solutions

Pre-built and configurable for industries e.g. High Technology & Software – manages reseller programs and software licensing agreements. Telecom & Utilities supports service provider partnerships and joint marketing campaigns. Manufacturing & Distribution optimizes distributor relationships and channel sales.

Partner relationship management (PRM)

Automates and streamlines the relationship between your brand and all your channel and alliance partners, distributors, resellers, agents, brokers, or dealers.

Track leads, share information, assess partner progress, improve forecasting accuracy, manage complex pricing schemes, and oversee channel operations. Build a partner ecosystem to drive sales and reduce management costs.

Enhanced UX with Redwood

Redwood UX for Siebel Partner Relationship Management delivers a fresh, modern, and restyled user interface in line with the desktop application, enabling a consistent user experience across employee-facing and customer-facing applications.

The new UX reflects a new design philosophy that includes a New Application Home and Global Navigation Experience, Restyled Homepage, Screens, Views and New Styles, Colors, Icons, and Fonts.

Key Functionality
  • Partner onboarding
  • Branded Partner Portal
  • Channel marketing
  • Lead management
  • Deal registration
  • Reporting and Dashboards
  • Partner network interaction history
Collaborative Sales

PRM facilitates the collaborative selling process between partners and brand owners by sharing a broad range of lead and opportunity-related data such as contacts, activities and decision criteria.

The product family also offers powerful closed-loop lead and opportunity management capabilities, including the ability to deliver leads to partners based on specific routing criteria.

Its automated lead management capabilities ensure that the right partner works the right lead. Organizations can track the status of referred leads, assess partner progress and, if necessary, reassign leads to the next best partner.

Collaborative Service

By providing a wide range of service and problem resolution capabilities, Siebel PRM enables partners to provide timely, consistent service to joint customers.

Organizations can automatically deliver service requests to the right partners based on attributes such as skills, locations, service hours, and service leads. They can also allow partners to file and track service requests on behalf of customers.

Siebel PRM gives partners the ability to perform online searches through solutions and FAQ databases, as well as manage service entitlements for a customer or asset.

It also provides warranty and entitlement verification tools that allow users to validate the level of service a customer is entitled to receive.

Collaborative Marketing

To ensure brand consistency and the proper execution of integrated marketing campaigns, Siebel PRM applications provide comprehensive marketing and analysis capabilities, including the ability to identify which customer segments generate the most revenue and the most profit.

Siebel PRM enables organizations and partners to:

  • Jointly develop, execute and track the progress of multi-stage campaigns
  • Evaluate ROI for marketing campaigns executed across the channel
  • Effectively administer and manage market development funds (MDF)

Customer success with Siebel Partner Management

American Airlines
Extreme Scale Loyalty and Partner Portal Running on the Oracle Cloud

die Mobiliar
Improved Partner Portal UX leading 70%+ click improvement