Analytics
The Oracle Unity home page displays an analytics dashboard that allows you to monitor campaign metrics, customer behavior, and campaign performance. You can return to the homepage and analytics dashboard at any time by clicking the navigation menu in the bottom-right corner and selecting Home.
Important: To properly set up your Oracle Unity account for leveraging analytics data, refer to the following:
Next steps
B2C Analytics
Managing B2C dashboard widgets
B2B Analytics
Managing B2B dashboard widgets