Magento Connector app

The Magento Connector app enables you to connect your Magento shop account with your Responsys account. With this app, you can:

Import contact, product, and order-related data from your Magento account to your Responsys account.
Listen to events initiated by customers on Magento (such as new user registration, order lifecycle, and so on), which then trigger emails from Responsys.
Listen to cart updates initiated by customers on Magento and use Responsys to identify an abandoned cart retargeting opportunity and send an email.
Sync opt-out data from Responsys to your Magento account.

Next steps