Working with Audiences

Important: If you have an account without Audience Designer and would like this feature enabled, please log in to My Oracle Support and create a service request. When Audience Designer is enabled for an account, existing classic filters can still be run, edited, and saved as another classic filter, but new classic filter cannot be created in the Filter Designer.

Using audiences in programs

You can use a published audience programs as an initial target audience.

Before you begin:

  • Program Data switches do not support audiences. However, Data switches do support filters.
  • In the Program Designer, the Organizational Access policy controls which audiences the user can access. For more information, see Organizational Access and Targeting by Organization - Overview.
  • Unpublishing an audience used in a program will cause that program to fail. The program or campaign will also fail if the audience becomes invalid, for example if one of its filters is deleted.

To use an audience in a program:

Use the Get Audience starting event to create enactments from a published audience result set.

  1. Publish the audience.
  2. In Program Designer, drag Get an Audience starting event () to the canvas.
  3. Right-click Get an audience and select Properties.

    The Get Audience dialog opens.

  4. Click Select and select the audience.

    Note: Only published audiences created for the same list as the program are displayed.

  5. Select the frequency with which to run the audience.
  6. Choose how to handle program entries associated with the stage:

    When a person is not currently in the program, the system automatically creates a new program entry for that person.

    When a person is already in a program, you can select one of the following options:

    • Create a new entry in the program
      The person will be in the program more than once.
    • Do not create a new entry in the program and leave the existing entry where it is
      Ignore the new attempt to enter the program.
    • Do not create a new entry in the program and move the existing entry to this location
      Pull the existing program entry from its current location in the program and start it over at the new event location. In programs that include more than one start event, this option moves the existing entry to a new starting spot.
  7. Click Done.

Using an audience in a campaign

You can use an audience for inclusions in email campaigns created with the Email Message Designer and in Push campaigns

Before you begin:

  • Classic Email Campaigns do not support audiences.
  • You use inclusions to send the campaign only to members of the selected audience rather than the entire list.

  • You can associate only one audience with a campaign.

  • The Organizational Access policy controls which audiences the user can access. For more information, see Organizational Access and Targeting by Organization - Overview.
  • Unpublishing an audience used in a campaign will cause that campaign to fail. The campaign will also fail if the audience becomes invalid, for example if one of its filters is deleted.

To use an audience in a campaign:

  1. Open the Targeting section of the campaign workbook.
  2. Click Select next to Everyone in the selected audience. (Not seeing this choice? Refer to the Email Campaign Designer changes, mobile Campaign Designer changes (In-app, Push, or Message Center), or SMS Campaign Designer changes.)

    The Select audience dialog opens.

  3. Select the audience and click OK.

    Note: The list shows only published audiences for the list.

  4. Click Save in the Audience selection dialog.

To remove an audience from a campaign

  1. Open the Targeting section of the campaign workbook.
  2. Click x next to the audience name. (Not seeing this choice? Refer to the Email Campaign Designer changes, mobile Campaign Designer changes (In-app, Push, or Message Center), or SMS Campaign Designer changes.)

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