Email Campaign Designer - Proof Launch

Important: Campaign Designer is now generally available. It replaces the Campaign Workbook for all channels except MMS. This change does not affect Classic Campaigns.

To see how the Email Campaign Designer differs from the old email campaign workbook, see Email Campaign Designer changes. For a breakdown of the new Campaign Designer's visuals, see Email Campaign Designer visuals overview.

You can test your email campaign by sending proof launch. When you proof the campaign, the individuals in the proof list will receive copies of the campaign. Additional emails with reporting information regarding failures and launch completion are sent as well.

You can use the debugging options to validate that your personalization rules are working as designed. Debugging is used only during Proof Launch and Preview, eliminating the chance that test content is accidentally sent to actual customers.

Before you begin:

Before you can send a proof launch, you must resolve all errors on the email campaign. You can view any errors from the Campaign Designer by clicking Show errors.

To send a proof test:

  1. In the Campaign Designer, click Preview and Test > Proof launch.
  2. Use the proof launch dialog to configure the proof audience, send options, and notifications:
    • Send all proofs to: You can select your contacts, Profile List, or a Proof List to send the proof launch email campaign message to. Alternatively, you can also choose to send proof emails to specific email addresses. Separate multiple addresses with a comma (,).
    • Proof launch format: Depending on the email campaign, select the format for your proof launch (HTML, text, multipart). You may send up to 100 messages to specific email addresses.
    • Limit launch count to: Limit the number of contacts in the proof list who will receive the proof launch.
    • Proof debugging
      • Output data sources in proof emails: Displays all data fields and their associated values that were used to personalize the email at the end of the email.
      • Troubleshoot RPL scripts: Prints your RPL debug code at the end of the email. Learn more about debugging email message code.
    • Notifications: Configure the email addresses that should received progress and failure notifications. For processed messages, you can send the notification after the specified number of messages is sent, or when the launch is complete.

      For sent messages, you can send the notification after the specified percentage of messages is sent, or when the launch is complete. For skipped messages, you can send the notification when a specific percentage of messages is skipped.

      Failure notifications contain information that identifies the campaign and program, and a pointer to the error in the Campaign Dashboard.

  3. After you finish your configuration, click Proof launch.

    The Campaign integrated metrics panel displays. With the Campaign performance metrics panel, you can evaluate how your campaign is performing without needing to navigate away from the Campaign Designer. Learn more.

You can view the progress of the launch from the campaign designer. After the launch completes, you can view the Live Report and monitor your campaign.

Failure reasons might include the following:

  • No Response from any of Number mail transfer agents (MTAs)
  • No Response from any of Number MTAs (and SMTP Server Busy on Failover)
  • SMTP Error
  • SMTP Error (and SMTP Server Busy on Failover)
  • SMTP Server Busy

Learn more