Cohort Type: Gross Logo Churn Rate

The Gross Logo Churn Rate cohort analysis groups active customers by acquisition month and the cohorts are spread over the rows as starting month. The columns track the churn rate in the cohort row by row.

Gross Logo Churn Rate visualizes the percentage of logos that cancelled their subscription on a specific time period, excluding new customer acquisitions and expansions. Each column in the cohort displays the value calculated relative to previous month.

Gross Logo Churn Rate Detail Reports

When you click the percentage in Gross Logo Churn Rate cells, you can view a report of the customers who churned in that cohort period.

These columns provide transaction-level details that support the summary figures in the Gross Logo Churn Rate reports.

Column

Description

SaaS Metric ID

This column displays the SaaS metric record ID.

Revenue Month End Date

This column displays the last day of the month in which revenue was most recently generated for this metric.

Subsidiary

This column displays the subsidiary of the transaction.

Customer

This column displays the customer for the transaction.

Item

This column displays the renewable item in the transaction.

Department

This column displays the department for the transaction.

Class

This column displays the class for the transaction.

Location

This column displays the location for the transaction.

Start Date

This column displays the start date of the transaction.

End Date

This column displays the end date of the transaction.

Term (Months)

This column displays the contract term in months.

Source Transaction

This column displays the transaction ID.

Source Line

This column displays the transaction line ID

Source Record Type

This column displays the transaction type.

Source Currency

This column displays the currency used in the transaction.

Impact Category

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Impact Subcategory

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General Notices