This report displays a table showing the N worst-performing categories for each of your segments.
For each segment, it includes the following data:
Segment Name
Rank
Category Name
Net Sales
Num Orders
Units
AOV—Average Order Value
AOS—Average Order Size, number of items
Num Registered Customers—Number of customers in this segment who had activity in this category
You can change the ranking criterion and the number of categories to show after the report displays.