# Uses

The number of times that promotions were used in purchase transactions

The line graph shows the number of uses on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the number of uses during the week before the period ending date, the week before that, and the percent change between those two weeks.

Markdown Units

The number of items that were purchased using promotions

The line graph shows the number of items on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the number of items during the week before the period ending date, the week before that, and the percent change between those two weeks.

Promotional Markdown Discounts

The currency value of the promotional discounts that were applied to purchase transactions

The line graph shows the value of the promotions used on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the value of the promotions used during the week before the period ending date, the week before that, and the percent change between those two weeks.

Promotional Revenue Impact

The currency value of all the item sales that were purchased using promotions. See information about Revenue Attributed to Promotions.

The line graph shows the value on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the value during the week before the period ending date, the week before that, and the percent change between those two weeks.

Avg Markdown Discount

The average currency value of purchases in which a promotion was used

This value is calculated by dividing the total currency amount of promotional markdown discounts by the number of orders.

The line graph shows the average value on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the average value during the week before the period ending date, the week before that, and the percent change between those two weeks.

Avg Revenue Impact

The average currency value of the purchase transactions in which a promotion was used. See information about Revenue Attributed to Promotions.

This value is calculated by dividing the total currency amount of revenue attributed to promotions by the number of orders.

The line graph shows the average value on each date in the period set by the period ending date and the number of trailing days.

The table below the line graph shows the average value during the week before the period ending date, the week before that, and the percent change between those two weeks.