To create a folder for a targeting item:
In a Targeting and Segmentation project, navigate to Targeting and Segmentation and show User Segments, Content Groups, or Targeters.
Existing targeting items and folders appear in the Navigation pane.
(Optional) To create a subfolder, select a parent folder in the Navigation pane.
Click Create in the toolbar and select Folder.
Fill in the Folder name field in the Details pane.
Specify the folder’s location in the folder tree by adding, replacing, or removing a parent folder. A parent is preselected if you see a folder name next to Select Parent.
Add or replace a folder parent by clicking Select Parent and selecting a parent folder in the dialog box that appears. Click OK to close the dialog box.
Remove a parent folder by clicking Clear.
Click Create.
The new folder appears in the location you specified. If you did not specify a parent folder, the folder appears at the top level.