Setting Up Marketing

Before you create a marketing campaign, you should do the following:

1. Set your Marketing Preferences.

2. Create Campaign Email Domains.

   This is a required step if you send more than 10,000 bulk email per month.

3. Set up an email domain key.

   See DomainKeys Identified Mail (DKIM).

4. Create Campaign Categories.

5. Authorize the email addresses you want to use to receive replies to your campaign email.

   See Creating a Campaign Email Address Record.

6. Create Campaign Subscription Categories to allow customers to choose the kinds of email they receive from your company.

7. Create any of the following information to help evaluate and analyze your campaigns:

   • Campaign Audiences

   • Campaign Verticals

   • Campaign Families

   • Campaign Search Engines

   • Campaign Channels

   • Campaign Offers

   • Promotions

Related Topics

Marketing Automation Overview

Capturing Leads

Campaign Overview

General Notices