A buy one get one (sometimes called BOGO or Buy X Get Y) promotion discounts an item when a customer buys another, often similar, item. A common BOGO condition is that the shopper buys an item in a collection and receives a discount on a second item in that collection. For example, when a shopper buys two tops, she gets one for 50% off. A common Buy X Get Y condition is that a shopper buys one or more items and receives a discount on a related item. For example, when a shopper buys a pair of hiking boots, she gets a free pair of hiking socks.

To create a new buy one get one promotion:

  1. On the Marketing tab, click New Promotion and select Buy One Get One.

  2. Enter the name, description, and price groups for the promotion. See Enter general information for a buy one get one promotion for details about each field.

  3. Enter condition and offer details for the promotion. See Enter condition and offer information for details about each field. See Sample BOGO promotion for an example that explains how different condition and offer settings can affect the discount.

  4. Specify when and for how long the promotion will be available. See Enter availability information for a buy one get one promotion for details about each field.

  5. (Optional) Specify promotions that cannot be combined with this one. See Exclude promotions for more information.

  6. Click Save.

  7. (Optional) To create a coupon code that customers must provide to redeem the promotion, see Add a coupon code to a promotion.


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